Does CSR Matter for Nonprofit Organizations? Testing the Link Between CSR Performance and Trustworthiness in the Nonprofit Versus For-Profit Domain
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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Does CSR Matter for Nonprofit Organizations? Testing the Link Between CSR Performance and Trustworthiness in the Nonprofit Versus For-Profit Domain. / Lin-Hi, Nick; Hörisch, Jacob; Blumberg, Igor.
in: Voluntas: International Journal of Voluntary and Nonprofit Organizations, Jahrgang 26, Nr. 5, 22.10.2015, S. 1944-1974.Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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TY - JOUR
T1 - Does CSR Matter for Nonprofit Organizations?
T2 - Testing the Link Between CSR Performance and Trustworthiness in the Nonprofit Versus For-Profit Domain
AU - Lin-Hi, Nick
AU - Hörisch, Jacob
AU - Blumberg, Igor
PY - 2015/10/22
Y1 - 2015/10/22
N2 - Drawing on attribution theory and expectancy violations theory, this paper examines the relevance of Corporate Social Responsibility (CSR) in the nonprofit domain. For this task, an analysis of the effects of positive and negative CSR performance on perceived trustworthiness was conducted for nonprofit and for for-profit organizations. The findings of a survey-based experiment indicate that in the nonprofit domain, positive CSR performance does not significantly affect trustworthiness, whereas negative CSR performance significantly destroys trustworthiness. Since negative CSR performance is the result of irresponsible behavior, the study’s findings suggest that CSR in the nonprofit domain should be centered on “avoiding bad.”
AB - Drawing on attribution theory and expectancy violations theory, this paper examines the relevance of Corporate Social Responsibility (CSR) in the nonprofit domain. For this task, an analysis of the effects of positive and negative CSR performance on perceived trustworthiness was conducted for nonprofit and for for-profit organizations. The findings of a survey-based experiment indicate that in the nonprofit domain, positive CSR performance does not significantly affect trustworthiness, whereas negative CSR performance significantly destroys trustworthiness. Since negative CSR performance is the result of irresponsible behavior, the study’s findings suggest that CSR in the nonprofit domain should be centered on “avoiding bad.”
KW - Sustainability sciences, Management & Economics
KW - Attribution theory
KW - Corporate Social Responsibility
KW - Expectancy violations theory
KW - Irresponsible behavior
KW - Trustworthiness
KW - Corporate Social Responsibility
KW - Expectancy violations theory
KW - Irresponsible behavior
KW - Trustworthiness
UR - http://www.scopus.com/inward/record.url?scp=85028193026&partnerID=8YFLogxK
U2 - 10.1007/s11266-014-9506-6
DO - 10.1007/s11266-014-9506-6
M3 - Journal articles
VL - 26
SP - 1944
EP - 1974
JO - Voluntas
JF - Voluntas
SN - 0957-8765
IS - 5
ER -