Digital Workplace Transformation Triggers a Shift in the HR Identity: From Resource Manager to Growth Catalyst
Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
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ECIS 2023 Proceedings. ed. / Margunn Aanestad; Stefan Klein; Monideepa Tarafdar. The Association for Information Systems (AIS), 2023. (European Conference on Information Systems - ECIS Proceedings; Vol. 2023).
Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
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RIS
TY - CHAP
T1 - Digital Workplace Transformation Triggers a Shift in the HR Identity
T2 - European Conference on Information Systems 2023
AU - Gierlich-Joas, Maren
AU - Zimmer, Markus Philipp
N1 - Conference code: 31
PY - 2023/5/11
Y1 - 2023/5/11
N2 - Digital workplace technologies and changing demands of the workforce drive digital workplace transformation (DWT). In response, the human resources (HR) function implements people analytics (PA), which can either enable traditional HR reporting or facilitate novel personalized employee experiences. This either/or in leveraging PA induces a shift in the HR function’s identity. Building upon paradox theory and using the concept of identity, we investigate the occurring tensions due to the implementation of PA. We use a two-staged qualitative research approach, consisting of an ethnography at a company undergoing DWT, extended to insights from 18 expert interviews from the field of PA for theoretical generalization. We make two contributions. First, our findings suggest two HR identity archetypes: HR as resource managers vs. HR as growth catalyst. Second, we extend the paradoxical tension between these two archetypes to DWT literature questioning the pertinent view of identity metamorphosis.
AB - Digital workplace technologies and changing demands of the workforce drive digital workplace transformation (DWT). In response, the human resources (HR) function implements people analytics (PA), which can either enable traditional HR reporting or facilitate novel personalized employee experiences. This either/or in leveraging PA induces a shift in the HR function’s identity. Building upon paradox theory and using the concept of identity, we investigate the occurring tensions due to the implementation of PA. We use a two-staged qualitative research approach, consisting of an ethnography at a company undergoing DWT, extended to insights from 18 expert interviews from the field of PA for theoretical generalization. We make two contributions. First, our findings suggest two HR identity archetypes: HR as resource managers vs. HR as growth catalyst. Second, we extend the paradoxical tension between these two archetypes to DWT literature questioning the pertinent view of identity metamorphosis.
KW - Business informatics
KW - Digital Workplace Transformation
KW - Digital Transformation
KW - Identity Shift
KW - People Analytics
KW - Organizational Identity
UR - https://aisel.aisnet.org/ecis2023/
M3 - Article in conference proceedings
T3 - European Conference on Information Systems - ECIS Proceedings
BT - ECIS 2023 Proceedings
A2 - Aanestad, Margunn
A2 - Klein, Stefan
A2 - Tarafdar, Monideepa
PB - The Association for Information Systems (AIS)
Y2 - 11 June 2023 through 16 June 2023
ER -