Sigrid Bekmeier-Feuerhahn
Prof. Dr.
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Investigating Internal CSR Communication: Building a Theoretical Framework
Bekmeier-Feuerhahn, S., Bögel, P. M. & Koch, C., 2017, Handbook of Integrated CSR Communication. Diehl, S., Karmasin, M., Mueller, B., Terlutter, R. & Weder, F. (eds.). 1. ed. Cham: Springer International Publishing AG, p. 89-107 19 p. (CSR, Sustainability, Ethecs & Governance).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Socio-cultural differences in understanding and development of corporate social responsibility in Germany and Croatia
Bögel, P. M., Brstilo Lovric, I., Bekmeier-Feuerhahn, S. & Sippel , C. S., 2018, The critical state of corporate social responsibility in Europe. Tench, R., Jones, B. & W. S. (eds.). Bingley: Emerald Publishing Limited, p. 161-178 18 p. (Critical Studies on Corporate Responsibility, Governance and Sustainability; vol. 12).Research output: Contributions to collected editions/works › Chapter › peer-review
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Bachelor Betriebswirtschaftslehre im Wandel: Integration der verantwortungsvollen Managementausbildung in die akademische Bildung
Bekmeier-Feuerhahn, S., Hetze, K. & Klapper, R., 2018, CSR und Hochschulmanagement: Sustainable Education als neues Paradigma in Forschung und Lehre. Raueisen, M. & Kolb, M. (eds.). Berlin/Heidelberg: Gabler Verlag, p. 46-67 21 p. (Management-Reihe Corporate Social Responsibility).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Leitwerte als Basis für Markenwerte: Ein Markenidentitätsmodell für Kulturorginsationen
Ober-Heilig, N., Bekmeier-Feuerhahn, S. & Kollat, J., 2018, Forum Markenforschung 2016: Tagungsband der internationalen Konferenz "DERMARKENTAG. Baumgarth, C. & Schmidt, H. J. (eds.). Wiesbaden: Gabler Verlag, p. 117-137 21 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Employees’ perceived benefits from participating in CSR activities and implications for increasing employees engagement in CSR
Koch, C., Bekmeier-Feuerhahn, S., Bögel, P. M. & Adam, U., 23.05.2019, In: Corporate Communications. 24, 2, p. 303-317 15 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Online stakeholder dialogue: quo vadis? – An empirical analysis in German-speaking countries
Hetze, K., Bögel, P. M., Emde, A., Bekmeier-Feuerhahn, S. & Glock, Y., 23.05.2019, In: Corporate Communications. 24, 2, p. 248-268 21 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Deeper Insights into Different Consumer Perceptions of CSR Communication: Germany vs. United States vs. China
Batt, V., Bögel, P. M., Bekmeier-Feuerhahn, S. & Cotton-Chan, V. Y. K., 2018, 47th European Marketing Academy 2018 Conference Proceedings: People Make Marketing. Spiros, G., Matthew, A., Kathy, H., Maria, K. & Ewelina, L. (eds.). Brussels ; Stockholm: European Marketing Academy, p. 1-7 7 p.Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
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Communication management of start-ups: an empirical analysis of entrepreneurs’ communication and networking success on Facebook
Pakura, S., Rudeloff, C., Bekmeier-Feuerhahn, S. & Eggers, F., 2020, In: International Journal of Entrepreneurial Venturing. 12, 5, p. 459-489 31 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Towards a Model for Building Trust and Acceptance of Artificial Intelligence Aided Medical Assessment Systems
Seitz, L., Bekmeier-Feuerhahn, S., Bontrup, F., Wildt, J. & Gohil, K., 27.05.2020, Proceedings of the 49th EMAC 2020 Annual Conference, Budapest, May 26-29, 2020. Brüssel: European Marketing Academy, 10 p. 64418. (Proceedings of the European Marketing Academy ; vol. 2020).Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
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Exploring Gender Stereotypes and Gender Role Expectations in Clothing Consumption: A Sustainability Marketing Perspective
Wallaschkowski, S., Niehuis, E., Bekmeier-Feuerhahn, S. & Stark, S., 2018, Conference Proceedings Macromarketing Conference 2018: July 09-12th Leipzig Germany "Change between compexity and simplicity". Leipzig: Universität Leipzig, p. 642 - 643 2 p.Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review