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Institute of Marketing

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  1. Chapter › Research › Peer-reviewed
  2. Published

    Erlebnismarketing auf Destinationswebsites

    Köchling, A., 19.04.2021, Erlebnisse und Tourismus: Ergebnisse der 4. Deidesheimer Gespraeche zur Tourismuswissenschaft. Eilzer, C., Dörr, M. & Müller, S. (eds.). Frankfurt: Peter Lang Verlag, p. 85-97 13 p. (Schriftreihe des Instituts für Management und Tourismus (IMT); vol. 18).

    Research output: Contributions to collected editions/works › Chapter › peer-review

  3. Published

    Mind, mousse and moderation: New Approaches to Psychology and Interaction

    Potter, J. & Puchta, C., 12.07.2007, Discursive research in practice: new approaches to psychology and interaction. Hepburn, A. & Wiggins, S. (eds.). 1 ed. Cambridge: Cambridge University Press, p. 104-124 21 p.

    Research output: Contributions to collected editions/works › Chapter › peer-review

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