School of Management and Technology
Organisational unit: Faculty
- Institute for Auditing & Tax
- Institute for production technology and systems
- Institute of Banking, Finance & New Venture Management
- Institute of Experimental Industrial Psychology
- Institute of Information Systems
- Institute of Knowledge and Information Management
- Institute of Management, Accounting & Finance
- Institute of Management and Organization
- Institute of Marketing
- Institute of Performance Management
Organisation profile
The Faculty of Management & Technology was newly established in 2022. It is the academic home of 2.540 Bachelor and Master students as well as researchers - 45 professors and 90 research assistants -from the fields of Management, Business Informatics, Engineering and Psychology. The interrelations and collaborations between these disciplines are very important to the members of the faculty, which is expressed through the interdisciplinary degree programs as well as manifold cross-departmental research efforts.
The focus topics of the Faculty are reflected in its degree programs: 4 major and 8 minor programs at the College, 9 master's programs and 5 doctoral programs at the Graduate School, and 15 part-time programs at the Professional School provide academic training in the fields of Business Administration, Business Information Systems, Business Education, and Engineering, as well as Management and Entrepreneurship, Accounting and Finance, and Organizational Psychology.
Topics
As part of the Leuphana University of Lüneburg, a leading institution for innovative research and teaching, we inspire business and society through the fusion of management and technology as well as entrepreneurial thinking and critical reflection. We build a community for inspiring ground-breaking ideas in business and society.
We combine disciplinary strengths from the fields of management, business informatics, engineering, and psychology into a unique interdisciplinary profile that advances knowledge, entrepreneurial thinking, and responsible action in business and society.
In research, we pioneer understandings of and solutions to the core challenges of our time, such the digitalization, demographic change, and climate change. In teaching, we challenge conventional wisdom and inspire entrepreneurial thinking as well as responsible action. In business and society, we team up with local and global partners to contribute to the regional development of Northern Germany.
- 2014
- Published
Kanalübergreifende Werbewirkungsanalyse in Echtzeit
Funk, B., 2014, Realtime Advertising: Digitales Marketing in Echtzeit: Strategien, Konzepte und Perspektiven. Busch, O. (ed.). Wiesbaden: Gabler Verlag, p. 41-51 11 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer
- Published
Kommunikative Konstitution von Organisationen
Schoeneborn, D. & Wehmeier, S., 2014, Handbuch Unternehmenskommunikation: Strategie - Management - Wertschöpfung. Zerfass, A. & Piwinger, M. (eds.). 2 ed. Wiesbaden: Gabler Verlag, p. 411-429 19 p. (Handbuch Unternehmenskommunikation).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
- Published
Kompetenzorientierte Lehre in den Ingenieurwissenschaften- ein Verbundprojekt zwischen Universität und Gymnasien
Block, B-M., 2014, In: Das Hochschulwesen. 62, 1-2, p. 24-31 8 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Kreditwirtschaftliche Vertriebsstrategeien: BSL Bankseminar Lüneburg, 13. Norddeutscher Bankentag
Baxmann, U. (ed.), 2014, Frankfurt am Main: Frankfurt School Verlag. 148 p.Research output: Books and anthologies › Conference proceedings › Transfer
- Published
Kulturmarketing: Theorien, Strategien und Gestaltungsinstrumente
Bekmeier-Feuerhahn, S. & Ober-Heilig, N., 2014, 1. ed. Stuttgart: Schäffer-Poeschel Verlag. 196 p.Research output: Books and anthologies › Monographs › Transfer › peer-review
- Published
Law versus Economics? How should insurance intermediaries influence the insurance demand decision.
Pape, A., 2014, Lüneburg, p. 1-22, 23 p. (Working Paper Series in Economics; no. 299).Research output: Working paper › Working papers
- Published
Liability rule failures? Evidence from german court decisions.
Pape, A., 2014, 300 ed., Lüneburg: Institut für Volkswirtschaftslehre der Universität Lüneburg, p. 1-32, 33 p. (Working Paper Series in Economics; no. 300).Research output: Working paper › Working papers
- Published
Lösung kurzfristiger kostenrechnerischer Entscheidungsprobleme im Absatz- und Beschaffungsbereich mithilfe der linearen Simultanplanung: Teil 1 Aufgabenstellung
Freidank, C-C. & Velte, P., 2014, In: Wirtschaftswissenschaftliches Studium. 43, 4, p. 222-224 3 p.Research output: Journal contributions › Journal articles › Education › peer-review
- Published
Lösung kurzfristiger kostenrechnerischer Entscheidungsprobleme im Absatz- und Beschaffungsbereich mithilfe der linearen Simultanplanung: Teil 2 Lösung
Freidank, C-C. & Velte, P., 2014, In: Wirtschaftswissenschaftliches Studium. 43, 5, p. 284-287 4 p.Research output: Journal contributions › Journal articles › Education › peer-review
- Published
Low-productive exporters are high-quality exporters: Evidence from Germany
Wagner, J., 2014, Lüneburg: Institut für Volkswirtschaftslehre der Universität Lüneburg, 17 p. (Working Paper Series in Economics; no. 292).Research output: Working paper › Working papers