SeniorCitizens’ Tourism: A simple Approach to Determine their Future Travel Behaviour.

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SeniorCitizens’ Tourism: A simple Approach to Determine their Future Travel Behaviour. / Lohmann, Martin; Merzbach, Guido.
in: The Tourist Review, Jahrgang 52, Nr. 3, 01.03.1997, S. 4-12.

Publikation: Beiträge in ZeitschriftenZeitschriftenaufsätzeForschungbegutachtet

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@article{de8b307eecf14e968ddbf92b695e165b,
title = "SeniorCitizens{\textquoteright} Tourism: A simple Approach to Determine their Future Travel Behaviour.",
abstract = "There is no doubt: the “Senior Citizens Market” is growing all over Europe. Thus, designing specific marketing strategies and adapting the tourist product to the prospective needs of elderly tourists are becoming more and more important.",
keywords = "Tourism studies, German travel analysis, senior citizen market, senior behavior, Business psychology",
author = "Martin Lohmann and Guido Merzbach",
year = "1997",
month = mar,
day = "1",
doi = "10.1108/eb058248",
language = "English",
volume = "52",
pages = "4--12",
journal = "The Tourist Review",
issn = "0251-3102",
publisher = "Emerald Publishing Limited",
number = "3",

}

RIS

TY - JOUR

T1 - SeniorCitizens’ Tourism

T2 - A simple Approach to Determine their Future Travel Behaviour.

AU - Lohmann, Martin

AU - Merzbach, Guido

PY - 1997/3/1

Y1 - 1997/3/1

N2 - There is no doubt: the “Senior Citizens Market” is growing all over Europe. Thus, designing specific marketing strategies and adapting the tourist product to the prospective needs of elderly tourists are becoming more and more important.

AB - There is no doubt: the “Senior Citizens Market” is growing all over Europe. Thus, designing specific marketing strategies and adapting the tourist product to the prospective needs of elderly tourists are becoming more and more important.

KW - Tourism studies

KW - German travel analysis

KW - senior citizen market

KW - senior behavior

KW - Business psychology

UR - https://www.mendeley.com/catalogue/9b483452-9183-35b8-8664-c9606e25d5e0/

U2 - 10.1108/eb058248

DO - 10.1108/eb058248

M3 - Journal articles

VL - 52

SP - 4

EP - 12

JO - The Tourist Review

JF - The Tourist Review

SN - 0251-3102

IS - 3

ER -

DOI