SeniorCitizens’ Tourism: A simple Approach to Determine their Future Travel Behaviour.
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
Authors
There is no doubt: the “Senior Citizens Market” is growing all over Europe. Thus, designing specific marketing strategies and adapting the tourist product to the prospective needs of elderly tourists are becoming more and more important.
| Originalsprache | Englisch |
|---|---|
| Zeitschrift | The Tourist Review |
| Jahrgang | 52 |
| Ausgabenummer | 3 |
| Seiten (von - bis) | 4-12 |
| Anzahl der Seiten | 9 |
| ISSN | 0251-3102 |
| DOIs | |
| Publikationsstatus | Erschienen - 01.03.1997 |
| Extern publiziert | Ja |