Infinite Mixtures of Markov Chains
Publikation: Beiträge in Sammelwerken › Aufsätze in Konferenzbänden › Forschung › begutachtet
Authors
Facilitating a satisfying user experience requires a detailed understanding of user behavior and intentions. The key is to leverage observations of activities, usually the clicks performed on Web pages. A common approach is to transform user sessions into Markov chains and analyze them using mixture models. However, model selection and interpretability of the results are often limiting factors. As a remedy, we present a Bayesian nonparametric approach to group user sessions and devise behavioral patterns. Empirical results on a social network and an electronic text book show that our approach reliably identifies underlying behavioral patterns and proves more robust than baseline competitors.
Originalsprache | Englisch |
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Titel | New Frontiers in Mining Complex Patterns : 6th International Workshop, NFMCP 2017 : held in conjunction with ECML-PKDD 2017, Skopje, Macedonia, September 18-22, 2017 : revised selected papers |
Herausgeber | Annalisa Appice, Corrado Loglisci, Giuseppe Manco, Elio Masciari |
Anzahl der Seiten | 15 |
Erscheinungsort | Cham |
Verlag | Springer |
Erscheinungsdatum | 2018 |
Seiten | 167-181 |
ISBN (Print) | 978-3-319-78679-7 |
ISBN (elektronisch) | 978-3-319-78680-3 |
DOIs | |
Publikationsstatus | Erschienen - 2018 |
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