Experimentation for Sustainable Innovation

Publikation: Beiträge in SammelwerkenKapitelbegutachtet

Standard

Experimentation for Sustainable Innovation. / Weissbrod, Ilka.
Innovation for Sustainability: Business transformations towards a better world. Hrsg. / Nancy Bocken; Paavo Ritala; Laura Albareda; Robert Verburg. 1. Aufl. Cham: Palgrave Macmillan, 2019. S. 335-352 (Palgrave Studies in Sustainable Business in Association with Future Earth).

Publikation: Beiträge in SammelwerkenKapitelbegutachtet

Harvard

Weissbrod, I 2019, Experimentation for Sustainable Innovation. in N Bocken, P Ritala, L Albareda & R Verburg (Hrsg.), Innovation for Sustainability: Business transformations towards a better world. 1 Aufl., Palgrave Studies in Sustainable Business in Association with Future Earth, Palgrave Macmillan, Cham, S. 335-352. https://doi.org/10.1007/978-3-319-97385-2_18

APA

Weissbrod, I. (2019). Experimentation for Sustainable Innovation. In N. Bocken, P. Ritala, L. Albareda, & R. Verburg (Hrsg.), Innovation for Sustainability: Business transformations towards a better world (1 Aufl., S. 335-352). (Palgrave Studies in Sustainable Business in Association with Future Earth). Palgrave Macmillan. https://doi.org/10.1007/978-3-319-97385-2_18

Vancouver

Weissbrod I. Experimentation for Sustainable Innovation. in Bocken N, Ritala P, Albareda L, Verburg R, Hrsg., Innovation for Sustainability: Business transformations towards a better world. 1 Aufl. Cham: Palgrave Macmillan. 2019. S. 335-352. (Palgrave Studies in Sustainable Business in Association with Future Earth). doi: 10.1007/978-3-319-97385-2_18

Bibtex

@inbook{c05c2bb6e60b453b98bd70a981961ae6,
title = "Experimentation for Sustainable Innovation",
abstract = "This book chapter offers an exploration of how experimentation can further corporate sustainable innovation, with focus on product and service development. This exploration helps to bring further clarity to this new area of sustainability management research: by contrasting the corporate experimentation process with the experimentation approach used in the natural sciences. Experimentation for sustainable innovation draws on the lean startup approach and the concept of triple bottom line value creation. {\textquoteleft}Experimentation for Sustainable Innovation{\textquoteright} concludes with a visual summary of the proposed method. The chapter includes practitioner insights, based on qualitative research about Procter & Gamble.",
keywords = "Sustainability sciences, Management & Economics, Experimentation for Sustainability, Sustainable Innovation",
author = "Ilka Weissbrod",
year = "2019",
doi = "10.1007/978-3-319-97385-2_18",
language = "English",
isbn = "978-3-319-97384-5",
series = "Palgrave Studies in Sustainable Business in Association with Future Earth",
publisher = "Palgrave Macmillan",
pages = "335--352",
editor = "Nancy Bocken and Paavo Ritala and Laura Albareda and Robert Verburg",
booktitle = "Innovation for Sustainability",
address = "Switzerland",
edition = "1",

}

RIS

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T1 - Experimentation for Sustainable Innovation

AU - Weissbrod, Ilka

PY - 2019

Y1 - 2019

N2 - This book chapter offers an exploration of how experimentation can further corporate sustainable innovation, with focus on product and service development. This exploration helps to bring further clarity to this new area of sustainability management research: by contrasting the corporate experimentation process with the experimentation approach used in the natural sciences. Experimentation for sustainable innovation draws on the lean startup approach and the concept of triple bottom line value creation. ‘Experimentation for Sustainable Innovation’ concludes with a visual summary of the proposed method. The chapter includes practitioner insights, based on qualitative research about Procter & Gamble.

AB - This book chapter offers an exploration of how experimentation can further corporate sustainable innovation, with focus on product and service development. This exploration helps to bring further clarity to this new area of sustainability management research: by contrasting the corporate experimentation process with the experimentation approach used in the natural sciences. Experimentation for sustainable innovation draws on the lean startup approach and the concept of triple bottom line value creation. ‘Experimentation for Sustainable Innovation’ concludes with a visual summary of the proposed method. The chapter includes practitioner insights, based on qualitative research about Procter & Gamble.

KW - Sustainability sciences, Management & Economics

KW - Experimentation for Sustainability

KW - Sustainable Innovation

UR - https://link.springer.com/chapter/10.1007/978-3-319-97385-2_18

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U2 - 10.1007/978-3-319-97385-2_18

DO - 10.1007/978-3-319-97385-2_18

M3 - Chapter

SN - 978-3-319-97384-5

T3 - Palgrave Studies in Sustainable Business in Association with Future Earth

SP - 335

EP - 352

BT - Innovation for Sustainability

A2 - Bocken, Nancy

A2 - Ritala, Paavo

A2 - Albareda, Laura

A2 - Verburg, Robert

PB - Palgrave Macmillan

CY - Cham

ER -

DOI