Beyond plastic – Consumers prefer food packaging derived from genetically modified plants
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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in: Research Policy, Jahrgang 52, Nr. 10, 104883, 01.12.2023.
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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TY - JOUR
T1 - Beyond plastic – Consumers prefer food packaging derived from genetically modified plants
AU - Weisenfeld, Ursula
AU - Hauerwaas, Antoniya
AU - Elshiewy, Ossama
AU - Halder, Pradipta
AU - Wesseler, Justus
AU - Cingiz, Kutay
AU - Broer, Inge
N1 - © 2023 The Authors. Published by Elsevier B.V.
PY - 2023/12/1
Y1 - 2023/12/1
N2 - The technology of genetically modified organisms (GMO) and especially genetically modified plants (GMP) applied in agriculture is a key element in a bioeconomy-based sustainability transition. However, consumers in many European countries allegedly disapprove of ‘green biotechnology’. Drawing on innovation adoption and risk perception literature, we explore the acceptance of GMP-based food packaging. Fossil-fuel-based production and plastic waste have become a major concern in many societies, and GMP-based technologies might offer solutions. Taking fully degradable material based on GMP as an example to replace conventional plastic in many applications, we present new insights into the GMP debate using a choice-based conjoint analysis in four European countries. Our results show that GMP-based packaging material is preferred to conventional plastic packaging in all countries. We present implications for research policies.
AB - The technology of genetically modified organisms (GMO) and especially genetically modified plants (GMP) applied in agriculture is a key element in a bioeconomy-based sustainability transition. However, consumers in many European countries allegedly disapprove of ‘green biotechnology’. Drawing on innovation adoption and risk perception literature, we explore the acceptance of GMP-based food packaging. Fossil-fuel-based production and plastic waste have become a major concern in many societies, and GMP-based technologies might offer solutions. Taking fully degradable material based on GMP as an example to replace conventional plastic in many applications, we present new insights into the GMP debate using a choice-based conjoint analysis in four European countries. Our results show that GMP-based packaging material is preferred to conventional plastic packaging in all countries. We present implications for research policies.
KW - Bioeconomy
KW - Europe
KW - Genetically modified plants
KW - Innovation adoption
KW - Plastic packaging
KW - Risk perception
KW - Management studies
UR - http://www.scopus.com/inward/record.url?scp=85170243635&partnerID=8YFLogxK
U2 - 10.1016/j.respol.2023.104883
DO - 10.1016/j.respol.2023.104883
M3 - Journal articles
AN - SCOPUS:85170243635
VL - 52
JO - Research Policy
JF - Research Policy
SN - 0048-7333
IS - 10
M1 - 104883
ER -