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SEM Account Aggregation - ein Verfahren zur Optimierung der Suchmaschinenwerbung in KMU

Projekt: Transfer (FuE-Projekt)

Projektbeteiligte

Beschreibung

Im Forschungsprojekt „Search Engine Marketing Account Aggregation“ – kurz SEM-A² – untersucht das Team um Prof. Dr. Burkhardt Funk Suchmaschinenwerbung für Unternehmen. Dabei zielen die Forscher besonders darauf ab, wissenschaftlich relevante und praktisch umsetzbare Lösungsbeiträge für kleine und mittlere Unternehmen in der Region zu entwickeln.
AkronymTM 1.3 C FuE-Projekt 07 - SEM-A2
StatusAbgeschlossen
Zeitraum01.10.11 → 31.10.15
Linkshttp://www.leuphana.de/professional-school/wissenstransfer/forschung-entwicklung/im-inkubator/suchmaschinen.html
http://www.leuphana.de/professional-school/wissenstransfer/forschung-entwicklung/im-inkubator/suchmaschinen.html

Verknüpfte Publikationen

Links

Zuletzt angesehen

Publikationen

  1. Comparison of Backpropagation and Kalman Filter-based Training for Neural Networks
  2. Equivalence unbalanced-metaphor, case, and example-from Aristotle to Derrida
  3. Determinants of entrepreneurial intent: A meta-analytic test and integration of competing models
  4. An Approach for Ex-Post-Facto Analysis of Knowledge Graph-Driven Chatbots – The DBpedia Chatbot
  5. Using the Domestication Approach for the Analysis of Diffusion and Participation Processes of New Media
  6. Value of semi-open corridors for simultaneously connecting open and wooded habitats
  7. OPERATIONALIZING DIGITAL TRANSFORMATION FROM MULTIPLE PERSPECTIVES
  8. The Framework for Inclusive Science Education
  9. Internal reference price response across store formats
  10. Does modality play a role? Visual-verbal cognitive style and multimedia learning
  11. Large trees are keystone structures in urban parks
  12. Some results on output algebraic feedback with applications to mechanical systems
  13. Material utilization of organic residues
  14. Evaluating A Teaching-Learning Sequence (TLS) About Acid-Base Reactions In Upper Secondary School
  15. Early subtropical forest growth is driven by community mean trait values and functional diversity rather than the abiotic environment
  16. Comparative study of resonant circuit for power transmission via inductive link
  17. Linked Accomplishment Of Order Management And Production Planning And Control. An Integrated Model-based Approach
  18. Model Based Logistic Monitoring of Assembly Areas
  19. Anatomy of Chua's System - Nonlinear Dynamic Electronics for Chaos in the Lab
  20. Extraterritorial Asylum Processing. The Libya-Niger Emergency Transit Mechanism
  21. Assessing User Behavior by Mouse Movements
  22. Head turn scaling below the threshold of perception in immersive virtual environments
  23. Spatially assessing unpleasant places with hard- and soft-GIS methods
  24. A Theory-Based Teaching Concept To Embed Sustainability In The Engineering Curriculum
  25. Sustainable Consumption - Mapping the Terrain
  26. Erkenntnistheorie
  27. Perceptron and SVM learning with generalized cost models