Electronic Commerce Research and Applications, 1567-4223
Fachzeitschrift: Zeitschrift
- 2014
- Erschienen
Modeling the Clickstream Across Multiple Online Advertising Channels Using a Binary Logit With Bayesian Mixture of Normals
Nottorf, F., 01.2014, in: Electronic Commerce Research and Applications. 13, 1, S. 45-55 11 S.Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet