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Electronic Commerce Research and Applications, ‎1567-4223

Journal

1 - 1 out of 1Page size: 10
  1. 2014
  2. Published

    Modeling the Clickstream Across Multiple Online Advertising Channels Using a Binary Logit With Bayesian Mixture of Normals

    Nottorf, F., 01.2014, In: Electronic Commerce Research and Applications. 13, 1, p. 45-55 11 p.

    Research output: Journal contributions › Journal articles › Research › peer-review