Online Channels Sales Premia in Times of COVID-19: First Evidence from Germany
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Lüneburg: Institut für Volkswirtschaftslehre - Leuphana Universität Lüneburg, 2022. (University of Lüneburg Working Paper Series in Economics; No. 415).
Research output: Working paper › Working papers
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RIS
TY - UNPB
T1 - Online Channels Sales Premia in Times of COVID-19: First Evidence from Germany
AU - Wagner, Joachim
PY - 2022
Y1 - 2022
N2 - Presence on the web tends to be important for firms. Empirical studies show that firms with a better performance along various dimensions, and firms that are more internationally active, tend to have a website. Furthermore, a website helped firms to survive in times of the COVID-19 pandemic. An open question that is not discussed in this literature is how the use of online channels for sales is related to various dimensions of firm performance. This note contributes to the literature by using a unique recently released set of firm level data from Germany to investigate for the first time the links between online channels sales and firm characteristics.
AB - Presence on the web tends to be important for firms. Empirical studies show that firms with a better performance along various dimensions, and firms that are more internationally active, tend to have a website. Furthermore, a website helped firms to survive in times of the COVID-19 pandemic. An open question that is not discussed in this literature is how the use of online channels for sales is related to various dimensions of firm performance. This note contributes to the literature by using a unique recently released set of firm level data from Germany to investigate for the first time the links between online channels sales and firm characteristics.
KW - Economics
KW - Online channels sales
KW - firm performance
KW - COVID-19
KW - Germany 2021 Enterprise Survey Data Set
UR - https://www.leuphana.de/fileadmin/user_upload/Forschungseinrichtungen/ifvwl/WorkingPapers/lue/pdf/wp_415_Upload.pdf
M3 - Working papers
T3 - University of Lüneburg Working Paper Series in Economics
BT - Online Channels Sales Premia in Times of COVID-19: First Evidence from Germany
PB - Institut für Volkswirtschaftslehre - Leuphana Universität Lüneburg
CY - Lüneburg
ER -