Museums and merchandising

Research output: Contributions to collected editions/worksChapterpeer-review

Standard

Museums and merchandising. / Toepler, Stefan; Kirchberg, Volker.
Museum marketing: Competing in the Global Marketplace. ed. / Ruth Rentschler; Anne-Marie Hede. Amsterdam [u.a.]: Elsevier Scientific Publishing, 2007. p. 160-168.

Research output: Contributions to collected editions/worksChapterpeer-review

Harvard

Toepler, S & Kirchberg, V 2007, Museums and merchandising. in R Rentschler & A-M Hede (eds), Museum marketing: Competing in the Global Marketplace. Elsevier Scientific Publishing, Amsterdam [u.a.], pp. 160-168. https://doi.org/10.4324/9780080550428

APA

Toepler, S., & Kirchberg, V. (2007). Museums and merchandising. In R. Rentschler, & A.-M. Hede (Eds.), Museum marketing: Competing in the Global Marketplace (pp. 160-168). Elsevier Scientific Publishing. https://doi.org/10.4324/9780080550428

Vancouver

Toepler S, Kirchberg V. Museums and merchandising. In Rentschler R, Hede AM, editors, Museum marketing: Competing in the Global Marketplace. Amsterdam [u.a.]: Elsevier Scientific Publishing. 2007. p. 160-168 doi: 10.4324/9780080550428

Bibtex

@inbook{292dcae50a56424fa88fec5fba0a0eb1,
title = "Museums and merchandising",
abstract = "Museums were among the prime beneficiaries of the cultural policy boom in the post-World War II period that led to significant increases in public support and a substantial expansion of the cultural infrastructure in much of the Western world. This boom was driven both by the realization that market failure in the arts required increased public intervention and by the then-prevailing socialdemocratic zeitgeist that stressed notions of cultural equity and democratization (Toepler and Zimmer, 2002). By the 1980s, fiscal retrenchment, however, led to a reappraisal of the welfare state in the 1980s and also halted the expansion of cultural policy. In the USA, federal arts support began to stagnate in this period, before dropping off in the 1990s; and in Western Europe, many governments initiated the search for ways to reduce public funding by improving legal and fiscal incentives for private giving and the establishment of philanthropic foundations, such as the French 1987 Law on the Promotion of Maecenatism and the German 1990 Law on the Promotion of Culture and Foundations. Fiscal measures to increase private arts support are also evident in other parts of the world (Schuster, 1999).",
keywords = "Cultural Distribution/Cultural Organization, Museumspolitik , {\"O}ffentlichkeitsarbeit , Marketing ",
author = "Stefan Toepler and Volker Kirchberg",
note = "Literaturangaben",
year = "2007",
month = jul,
day = "3",
doi = "10.4324/9780080550428",
language = "English",
isbn = "978-0-7506-8065-3",
pages = "160--168",
editor = "Ruth Rentschler and Anne-Marie Hede",
booktitle = "Museum marketing",
publisher = "Elsevier Scientific Publishing",
address = "Netherlands",

}

RIS

TY - CHAP

T1 - Museums and merchandising

AU - Toepler, Stefan

AU - Kirchberg, Volker

N1 - Literaturangaben

PY - 2007/7/3

Y1 - 2007/7/3

N2 - Museums were among the prime beneficiaries of the cultural policy boom in the post-World War II period that led to significant increases in public support and a substantial expansion of the cultural infrastructure in much of the Western world. This boom was driven both by the realization that market failure in the arts required increased public intervention and by the then-prevailing socialdemocratic zeitgeist that stressed notions of cultural equity and democratization (Toepler and Zimmer, 2002). By the 1980s, fiscal retrenchment, however, led to a reappraisal of the welfare state in the 1980s and also halted the expansion of cultural policy. In the USA, federal arts support began to stagnate in this period, before dropping off in the 1990s; and in Western Europe, many governments initiated the search for ways to reduce public funding by improving legal and fiscal incentives for private giving and the establishment of philanthropic foundations, such as the French 1987 Law on the Promotion of Maecenatism and the German 1990 Law on the Promotion of Culture and Foundations. Fiscal measures to increase private arts support are also evident in other parts of the world (Schuster, 1999).

AB - Museums were among the prime beneficiaries of the cultural policy boom in the post-World War II period that led to significant increases in public support and a substantial expansion of the cultural infrastructure in much of the Western world. This boom was driven both by the realization that market failure in the arts required increased public intervention and by the then-prevailing socialdemocratic zeitgeist that stressed notions of cultural equity and democratization (Toepler and Zimmer, 2002). By the 1980s, fiscal retrenchment, however, led to a reappraisal of the welfare state in the 1980s and also halted the expansion of cultural policy. In the USA, federal arts support began to stagnate in this period, before dropping off in the 1990s; and in Western Europe, many governments initiated the search for ways to reduce public funding by improving legal and fiscal incentives for private giving and the establishment of philanthropic foundations, such as the French 1987 Law on the Promotion of Maecenatism and the German 1990 Law on the Promotion of Culture and Foundations. Fiscal measures to increase private arts support are also evident in other parts of the world (Schuster, 1999).

KW - Cultural Distribution/Cultural Organization

KW - Museumspolitik

KW - Öffentlichkeitsarbeit

KW - Marketing

UR - http://www.scopus.com/inward/record.url?scp=84904783429&partnerID=8YFLogxK

UR - https://www.mendeley.com/catalogue/5911d191-5a96-333c-a91a-c96a55f1937b/

U2 - 10.4324/9780080550428

DO - 10.4324/9780080550428

M3 - Chapter

SN - 978-0-7506-8065-3

SP - 160

EP - 168

BT - Museum marketing

A2 - Rentschler, Ruth

A2 - Hede, Anne-Marie

PB - Elsevier Scientific Publishing

CY - Amsterdam [u.a.]

ER -