Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products
Research output: Contributions to collected editions/works › Chapter › peer-review
Standard
Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products. / Herstatt, Cornelius.
Managing Innovation Driven Companies: Approaches in Practice. 2011. p. 223--236.
Managing Innovation Driven Companies: Approaches in Practice. 2011. p. 223--236.
Research output: Contributions to collected editions/works › Chapter › peer-review
Harvard
Herstatt, C 2011, Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products. in Managing Innovation Driven Companies: Approaches in Practice. pp. 223--236.
APA
Herstatt, C. (2011). Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products. In Managing Innovation Driven Companies: Approaches in Practice (pp. 223--236)
Vancouver
Herstatt C. Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products. In Managing Innovation Driven Companies: Approaches in Practice. 2011. p. 223--236
Bibtex
@inbook{e8bfa787406d4c58a0d396f9d1ccbafe,
title = "Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products",
author = "Cornelius Herstatt",
year = "2011",
language = "English",
pages = "223----236",
booktitle = "Managing Innovation Driven Companies: Approaches in Practice",
}
RIS
TY - CHAP
T1 - Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products
AU - Herstatt, Cornelius
PY - 2011
Y1 - 2011
M3 - Chapter
SP - 223
EP - 236
BT - Managing Innovation Driven Companies: Approaches in Practice
ER -