Market Research for Radical Innovations—Lessons from a Lead User Project in the Field of Medical Products
Research output: Contributions to collected editions/works › Chapter › peer-review
Authors
| Original language | English |
|---|---|
| Title of host publication | Managing Innovation Driven Companies: Approaches in Practice |
| Publication date | 2011 |
| Pages | 223--236 |
| Publication status | Published - 2011 |