How Music Touches: Investigating the Influence of Sounds on Haptics
Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research
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Proceedings of the 2014 American Marketing Association Winter Educators' Conference. ed. / Gary Hunter; Tom Steenburgh. Orlando: American Marketing Association, 2014. p. C80-C81 (MA Educators Proceedings; Vol. 25).
Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research
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RIS
TY - CHAP
T1 - How Music Touches
T2 - Investigating the Influence of Sounds on Haptics
AU - Homburg, Christian
AU - Imschloß, Monika
AU - Kuehnl, Christina
PY - 2014
Y1 - 2014
KW - Management studies
KW - haptic perception
KW - Cross-modal correspondences
KW - music
KW - softness
M3 - Published abstract in conference proceedings
SN - 0-87757-354-9
SN - 978-1-63266-588-1
T3 - MA Educators Proceedings
SP - C80-C81
BT - Proceedings of the 2014 American Marketing Association Winter Educators' Conference
A2 - Hunter, Gary
A2 - Steenburgh, Tom
PB - American Marketing Association
CY - Orlando
ER -