Generating Innovations through Analogies — An Empirical Investigation of Knowledge Brokers

Research output: Contributions to collected editions/worksChapterpeer-review

Authors

The phase of crucial importance in most product development projects is the front end, often called “Fuzzy Front End” (Koen et al., 2001; Kim and Wilemon, 2002). Here the decision is made which projects will get resources and which ones won’t. Additionally, several studies indicate that a major part of the product-development costs heavily depend on the decisions taken in the front end (Herstatt and Verworn, 2003).
Original languageEnglish
Title of host publicationManaging Innovation Driven Companies : Approaches in Practice
EditorsHuge Tschirky, Cornelius Herstatt, David Probert, Hans-Georg Gemünden, Massimo G. Colombo, Thomas Durand, Petra C. Weerd-Nederhof, Tim Schweisfurth
Number of pages19
PublisherPalgrave Macmillan
Publication date2010
Pages258-276
ISBN (print)978-1-349-31913-8
ISBN (electronic)978-0-230-30654-7
DOIs
Publication statusPublished - 2010
Externally publishedYes

    Research areas

  • Management studies - Product development, human resource management, structural hole, generate innovation, breakthrough project

DOI