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Sigrid Bekmeier-Feuerhahn

Prof. Dr.

Sigrid Bekmeier-Feuerhahn

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Prof. Dr. Sigrid Bekmeier-Feuerhahn

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    1. Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison

      Bögel, P. M. (presenter) & Bekmeier-Feuerhahn, S. (Coauthor)

      21.09.2017 → 23.09.2017

      Activity: Talk or presentation › Presentations (poster etc.) › Research

    2. CSR communcation: trigger of crisis risk?

      Herbrik, R. (Speaker), Bögel, P. M. (Speaker) & Bekmeier-Feuerhahn, S. (Coauthor)

      20.02.2015 → 21.02.2015

      Activity: Talk or presentation › Conference Presentations › Research

    3. Cross-cultural differences in consumers' perception of the credibility of cause-related marketing (CRM) campaigns

      Bögel, P. M. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Hannemann, E.-S. (Coauthor)

      17.09.2015 → 19.09.2015

      Activity: Talk or presentation › Presentations (poster etc.) › Research

    4. "Commited by Tradition. Value Orientations as Influencing Factors in Sustainable Clothing Consumption"

      Niehuis, E. (Speaker), Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

      29.05.2018 → 01.06.2018

      Activity: Talk or presentation › Presentations (poster etc.) › Research

    5. College (Organisational unit)

      Bekmeier-Feuerhahn, S. (Coordinator)

      01.04.2016 → 31.03.2017

      Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees

    6. College (Organisational unit)

      Bekmeier-Feuerhahn, S. (Chair)

      2016 → …

      Activity: Membership › Academic councils, panels and committees › Education

    7. College (Organisational unit)

      Bekmeier-Feuerhahn, S. (Coordinator)

      01.04.2024 → 31.03.2026

      Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees

    8. Arbeitstagung Kulturmanagement - 2006

      Bekmeier-Feuerhahn, S. (Organiser)

      07.12.2006 → 09.12.2006

      Activity: Participating in or organising an academic or articstic event › Conferences › Transfer

    9. Annual Conference of the European Marketing Academy - EMAC 2017

      Niehuis, E. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Wallaschkowski, S. (Coauthor)

      23.05.2017 → 26.05.2017

      Activity: Talk or presentation › Presentations (poster etc.) › Research

    10. Absatztheorie

      Bekmeier-Feuerhahn, S. (Speaker)

      1993

      Activity: Talk or presentation › Guest lectures › Education

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