Paula Maria Bögel
Dr.
Contact
Dr. Paula Maria Bögel
- Management studies
- Media and communication studies
Research areas
- Conference Presentations
Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison
Bögel, P. M. (presenter), Cotton-Chan, V. Y. K. (Coauthor), Ulsamer, L. (Coauthor) & Bekmeier-Feuerhahn, S. (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Conference Presentations › Research
Examining the impact of transition initiatives on organizational change
Bögel, P. M. (presenter), Pereverza, K. (Coauthor), Upham, P. J. (Coauthor) & Kordas, O. (Coauthor)
11.06.2018 → 14.06.2018Activity: Talk or presentation › Conference Presentations › Research
How stakeholder characteristics influence the perception and evaluation of CSR communication: a mixed-method approach to communication reception
Bögel, P. M. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
02.06.2015 → 05.06.2015Activity: Talk or presentation › Conference Presentations › Research
Influence of prior-held beliefs on consumers' evaluation of CSR reports
Herbrik, R. (Speaker), Bögel, P. M. (Speaker), Herbrik, R. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
20.02.2015 → 21.02.2015Activity: Talk or presentation › Conference Presentations › Research
Lost in CSR communication: Stakeholders' lack of knowledge about sustainability issues and resulting implications for CSR communication
Bögel, P. M. (Speaker), Herbrik, R. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
08.10.2014 → 09.10.2014Activity: Talk or presentation › Conference Presentations › Research
Satisfying employees' needs by doing good? Employees' perceived benefits by participating in CSR
Koch, C. (presenter), Bekmeier-Feuerhahn, S. (Coauthor), Bögel, P. M. (Speaker) & Adam, U. (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Conference Presentations › Research
Towards a psychology of expectations in sociotechnical systems: the case of hydrogen fuel cell electric vehicles in Europe
Upham, P. J. (presenter), Bögel, P. M. (Coauthor), Dütschke, E. (Coauthor), Schneider, U. (Coauthor), Oltra, C. (Coauthor), Sala, R. (Coauthor), Lores, M. (Coauthor) & Klapper, R. (Coauthor)
06.06.2017 → 08.06.2017Activity: Talk or presentation › Conference Presentations › Research
Transport policy change - An actor-centered analysis of Berlin’s Verkehrswende project, speed talk session
Bögel, P. M. (Speaker) & Upham, P. J. (Speaker)
11.06.2018 → 14.06.2018Activity: Talk or presentation › Conference Presentations › Research
- Presentations (poster etc.)
43rd Annual Conference of the European Marketing Academy - EMAC 2014
Bögel, P. M. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Heinen, A. (Coauthor)
03.06.2014 → 06.06.2014Activity: Talk or presentation › Presentations (poster etc.) › Research
Cross-cultural differences in consumers' perception of the credibility of cause-related marketing (CRM) campaigns
Bögel, P. M. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Hannemann, E.-S. (Coauthor)
17.09.2015 → 19.09.2015Activity: Talk or presentation › Presentations (poster etc.) › Research