Professorship for Information Systems, in particular Data Science

Organisational unit: Professoship

Organisation profile

The Business Informatics working group, in particular Data Science, headed by Prof Dr Burkhardt Funk, is dedicated to the development and application of data-driven methods for decision support in companies and public institutions.

Main research areas

The research focus lies on the use of data science and machine learning to analyse large amounts of data in order to optimise processes and decisions. A central topic is the development of intelligent systems that support decisions through data-based predictions. Fields of application include healthcare and various operational functions (e.g. marketing, accounting). We have developed approaches for predicting the effectiveness and personalisation of healthcare interventions, methods for extracting knowledge from documents (business documents, scientific papers) and for optimal budget allocation in marketing.

  1. Published

    Do Specific Text Features Influence Click Probabilities in Paid Search Advertising?

    Blask, T.-B., 01.01.2014, ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications. Holzinger, A., van Sinderen, M., Dolog, P. & Obaidat, M. S. (eds.). Science and Technology Publications, Lda (SciTePress), p. 55-62 8 p. (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications).

    Research output: Contributions to collected editions/worksPublished abstract in conference proceedingsResearchpeer-review

  2. Published

    Green Big Data – eine Green IT/Green IS Perspektive auf Big Data

    Hansmann, T., Funk, B. & Niemeyer, P., 2013, IT-gestütztes Ressourcen- und Energiemanagement: Konferenzband zu den 5. BUIS-Tagen. Marx Gómez, J. C., Lang, C. & Wohlgemuth, V. (eds.). Springer Vieweg, p. 455-466 12 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  3. Published

    Ein Smartphone-gestütztes internetbasiertes Programm für Patienten mit Diabetes mellitus Typ 2 und komorbider Depression: Konzept und Design einer randomisierten klinischen Studie

    Nobis, S., Bürckner, D., Cuijpers, P., Riper, H., Lehr, D., Ebert, D. D., Funk, B., Sieland, B. & Berking, M., 2012, 30. Symposium klinische Psychologie und Psychotherapie der DGPs Fachgruppe klinische Psychologie und Psychotherapie: The mind-body connection; Abstractband des Symposiums. Vögele, C. (ed.). University of Luxembourg, p. 125 1 p.

    Research output: Contributions to collected editions/worksPublished abstract in conference proceedingsResearchpeer-review

  4. Published

    Green Big Data: A Green IT/Green IS Perspective on Big Data

    Hansmann, T., Funk, B. & Niemeyer, P., 2014, Information Technologies in Environmental Engineering: Selected Contributions to the Sixth International Conference on Information Technologies in Environmental Engineering (ITEE2013). Funk, B., Niemeyer, P. & Gómez, J. M. (eds.). Berlin, Heidelberg: Springer, p. 67-76 10 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  5. Published

    Information Technology in Environmental Engineering: Selected Contributions to the Sixth International Conference on Information Technologies in Environmental Engineering (ITEE2013)

    Funk, B. (Editor), Niemeyer, P. (Editor) & Marx Gómez, J. (Editor), 2014, Berlin/Heidelberg: Springer. 228 p.

    Research output: Books and anthologiesConference proceedingsResearch

  6. Published

    Towards measuring user engagement in internet interventions for common mental disorders: Workshop on People, Computers, and Psychotherapy

    Kleine Stegemann, S., Ebenfeld, L., Thiart, H., Berking, M. & Funk, B., 2012, Proceedings of HCI2012 - People & Computers XXVI: The 26th BCS Conference on Human Computer Interaction. BCS - The Chartered Institute for IT, 4 p. (Electronic Workshops in Computing (eWiC)).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  7. Published

    Development of a Mobile Application for People with Panic Disorder as augmentation for an Internet-based Intervention

    Kleine Stegemann, S., Ebenfeld, L., Lehr, D., Berking, M. & Funk, B., 2013, 2013 Federated Conference on Computer Science and Information Systems, FedCSIS 2013: Conference on Computer Science and Information Systems. Polskie Towarzystwo Informatyczne, p. 1331-1337 7 p. 6644187. (2013 Federated Conference on Computer Science and Information Systems, FedCSIS 2013).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  8. Published

    The Economic Value of Clickstream Data From an Advertiser's Perspective

    Nottorf, F. & Funk, B., 2013, ECIS 2013 Proceedings. Atlanta, GA: AIS eLibrary, 12 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  9. Published

    To Bid or Not To Bid? Investigating Retail-Brand Keyword Performance in Sponsored Search Advertising

    Blask, T.-B., Funk, B. & Schulte, R., 2012, E-Business and Telecommunications: International Joint Conference, ICETE 2011 Seville, Spain, July 18-21, 2011 Revised Selected Papers. Obaidat, M. S., Sevillano, J. L. & Filipe, J. (eds.). Springer, Vol. 314. p. 129-140 12 p. (Communications in Computer and Information Science; vol. 314).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearchpeer-review

  10. Published

    Ein internetbasiertes Programm zur Prävention von Depression bei Diabetes mellitus Typ 2 Patienten: Konzept und Design einer randomisierten klinischen Studie

    Nobis, S., Lehr, D., Ebert, D. D., Bürckner, D., Riper, H., Baumeister, H., Becker, A., Cuijpers, P., Funk, B., Snoek, F. & Berking, M., 2012, In: Das Gesundheitswesen. 2012, 74, p. A81 1 p.

    Research output: Journal contributionsConference abstract in journalResearchpeer-review

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