Professorship for Corporate Management, Strategy and Organisation
Organisational unit: Professoship
Organisation profile
Prof. Dr. Augustin Süßmair's research and teaching focuses on the fields of business psychology, organization and human resources. His research fields include "Life Events" of top executives, "Social Scoring, Nudging and Gamification" as well as "Critical Perspectives on Management".
- 2024
- Published
Purchase intention and attitude towards advertisements on Instagram: an empirical study using Instagram Stories
Woo, L. J. & Suessmair, A., 05.2024, In: International Journal of Economics and Business Research. 27, 3, p. 434-471 38 p.Research output: Journal contributions › Journal articles › Research › peer-review
- 2021
- Published
The economic and psychological effects of cash transfers in development cooperation
Münchau, K. & Süßmair, A., 01.01.2021, In: International Journal of Economics and Business Research. 21, 4, p. 433-457 25 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Video Game Microtransactions & Loot Boxes - An Empirical Study on the Effectiveness of Social Responsibility Measures
Porath, J. & Süßmair, A., 2021, Gamification and Social Networks : in Education. Bakan, U. & Berkeley, S. (eds.). London: Macro World Publishing, p. 19-52 34 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
- 2018
- Published
Wertbeitrag des Human Resource Managements aus ökonomischer Sicht
Süßmair, A., 2018, Psychologie im Human Resource Management: Ein Lehrbuch für Hochschule und Praxis. Bildat, L. & Warszta, T. (eds.). Lengerich: Pabst Science Publishers, p. 467-488 26 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Education
- 2017
- Published
Perceived Price Fairness in Pay-What-You-Want: A Multi-Country Study
Bettray, J., Süßmair, A. & Dorn, T., 27.05.2017, In: American Journal of Industrial and Business Management. 7, 5, p. 711-734 24 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
The Effects of Altruism and Social Background in an Online-Based, Pay-What-You-Want Situation
Peschla, H., Süßmair, A. & Meier, G., 31.03.2017, In: American Journal of Industrial and Business Management. 7, 3, p. 245-269 25 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Determinants in Pay-What-You-Want Pricing Decisions—A Cross-Country Study
Dorn, T. & Süßmair, A., 28.02.2017, In: American Journal of Industrial and Business Management. 7, 2, p. 115-142 28 p.Research output: Journal contributions › Journal articles › Research › peer-review
- 2016
- Published
Is it really worth it? A test of pay-what-you-want pricing strategies in a German consumer behaviour context
Dorn, T. & Süßmair, A., 2016, In: Global Business and Economics Review. 18, 1, p. 82-100 19 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
The relationship between corporate social and financial performance
Süßmair, A. & Fronzek, A., 2016, Corporate Social Performance: Reflecting on the past and investing in the future. Stachowicz-Stanusch, A. (ed.). Charlotte, NC, USA: Information Age Publishing, p. 117-140 24 p. (Contemporary Perspectives in Corporate Social Performance and Policy).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
- 2015
- Published
The Effects of Social Interaction and Social Norm Compliance in Pay-What-You-Want Situations
Hilbert, L. P. & Süßmair, A., 08.2015, In: American Journal of Industrial and Business Management. 5, 8, p. 548-556 9 p.Research output: Journal contributions › Journal articles › Research › peer-review