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Professorship for Corporate Management, Strategy and Organisation

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Die Forschungsprojekte stellen die Verhaltensorientierung von Individuen und Gruppen in den Mittelpunkt. Dabei liegt der Schwerpunkt auf transdisziplinäre Ansätze sowie internationale Ausrichtung der Forschungsprojekte.

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  1. Published

    Wertbeitrag des Human Resource Managements aus ökonomischer Sicht

    Süßmair, A., 2018, Psychologie im Human Resource Management: Ein Lehrbuch für Hochschule und Praxis. Bildat, L. & Warszta, T. (eds.). Lengerich: Pabst Science Publishers, p. 467-488 26 p.

    Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Education

  2. Published

    Perceived Price Fairness in Pay-What-You-Want: A Multi-Country Study

    Bettray, J., Süßmair, A. & Dorn, T., 27.05.2017, In: American Journal of Industrial and Business Management. 7, 5, p. 711-734 24 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  3. Published

    The Effects of Altruism and Social Background in an Online-Based, Pay-What-You-Want Situation

    Peschla, H., Süßmair, A. & Meier, G., 31.03.2017, In: American Journal of Industrial and Business Management. 7, 3, p. 245-269 25 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  4. Published

    Determinants in Pay-What-You-Want Pricing Decisions—A Cross-Country Study

    Dorn, T. & Süßmair, A., 28.02.2017, In: American Journal of Industrial and Business Management. 7, 2, p. 115-142 28 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  5. Published

    Video Game Microtransactions & Loot Boxes - An Empirical Study on the Effectiveness of Social Responsibility Measures

    Porath, J. & Süßmair, A., 2021, Gamification and Social Networks : in Education. Bakan, U. & Berkeley, S. (eds.). London: Macro World Publishing, p. 19-52 34 p.

    Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review

  6. Published

    The economic and psychological effects of cash transfers in development cooperation

    Münchau, K. & Süßmair, A., 01.01.2021, In: International Journal of Economics and Business Research. 21, 4, p. 433-457 25 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  7. Published

    Purchase intention and attitude towards advertisements on Instagram: an empirical study using Instagram Stories

    Woo, L. J. & Suessmair, A., 05.2024, In: International Journal of Economics and Business Research. 27, 3, p. 434-471 38 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

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