Professorship of Business Management, in Particular Strategic Management
Organisational unit: Section
Organisation profile
The Otto Group Chair of Strategic Management directed by Prof. Dr. Markus Reihlen focusses its research and teaching activities on various areas of management, in particular strategic and international management, entrepreneurship, organization design, and the management of professional service firms. Our research and teaching agenda is best described as interdisciplinary embedded in various local, national, and international networks. We work with a broad range of theoretical frameworks from sociology, economics, and organizational psychology. Our teaching philosophy reflects the interests in situated and collaborative learning. Instead of applying the frontal teaching method, we prefer student-centered teaching that encourages critical reflection and learning by both students and instructors.
The Otto Group Chair contributes to various teaching programs for undergraduate, graduate, and doctorate students at Leuphana University of Lüneburg. Among others, the chair is in charge of the extra-occupational MBA in Strategic Management for future leaders at the Otto Group and is involved in various university-industry-cooperations with companies.
Continuing education products
The international MBA in Strategic Management - a programme for Professionals
Business Development, Corporate Development and Strategy are combined with one another in the MBA Programme in Strategic Management.
The programme will familiarise you with classic theories of business development and strategic management while teaching you how to successfully apply the methods and tools of a manager internationally. Within the context of your own career experience, you will be encouraged to adopt different points of view as you reflect on factors relevant to success in general management and strategic management in particular, together with corporate development. The MBA Programme in Strategic Management takes a targeted approach to developing your personal and substantive skills further, so that you can approach situations not as invariable givens but as opportunities in which to seize the initiative and actively take charge.
English-language instruction in the MBA Programme in Strategic Management was originally developed in co-operation with the Otto Group under academic supervision of Leuphana University and has been accredited by FIBAA as exceeding the relevant quality requirements. From April 2013, the MBA in Strategic Management will also be available for external applicants as well as for employees of other co-operation partners.
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Pivot to Persevere: Temporary Pivots as a Response to Exogenous Shocks
Scheve, C., Reihlen, M. & Gegenhuber, T., 03.2024, In: Schmalenbach Journal of Business Research (SBuR). 76, 1, p. 113-149 37 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Planung
Reihlen, M., 2002, Handwörterbuch Unternehmensrechnung und Controlling. Küpper, H-U. & Wagenhofer, A. (eds.). 4. ed. Stuttgart: Schäffer-Poeschel Verlag, p. 1439-1449 11 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
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Prerequisites and the Success of Transformative Entrepreneurship Education
Halberstadt, J., Euler, M. & Bronstein, J., 2023, Transforming Entrepreneurship Education: Interdisciplinary Insights on Innovative Methods and Formats. Halberstadt, J., Bronstein, A. A. D., Greyling, J. & Bissett, S. (eds.). Cham: Springer Schweiz, p. 197-217 21 p.Research output: Contributions to collected editions/works › Chapter
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Professional Service Firms, Knowledge-based Competition, and the Heterachical Organization
Reihlen, M. & Mone, M. A., 2012, Lüneburg: Otto Group Lehrstuhl für Strategisches Management an der Leuphana Universität Lüneburg, 30 p. (Discussion paper series; no. 5).Research output: Working paper › Working papers
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Professional Service Firms, Knowledge-based Competition and the Heterarchical Organization Form
Reihlen, M. & Mone, M., 2012, Handbook of Research on Entrepreneurship in Professional Services. Reihlen, M. & Werr, A. (eds.). 1. ed. Cheltenham, U.K.: Edward Elgar Publishing, p. 107-126 20 p.Research output: Contributions to collected editions/works › Chapter › peer-review
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Prozessmanagement als Instrument für KMU
Wegner, U. & Schröder, K., 2009, Management-Instrumente in kleinen und mittleren Unternehmen. Meyer, J-A. (ed.). 1 ed. Lohmar: Eul Verlag, p. 395-405 10 p. (Jahrbuch der KMU-Forschung und -Praxis; vol. 2009).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
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Prozeßorientierte Logistik-Kostenrechnung
Delfmann, W., Reihlen, M. & Wickinghoff, C., 2003, Controlling von Logistikprozessen: Analyse und Bewertung logistischer Kosten und Leistungen. Delfmann, W. & Reihlen, M. (eds.). Stuttgart: Schäffer-Poeschel Verlag, p. 57-118 62 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Prozeßorientierte Logistik-Leistungsrechnung
Delfmann, W., Reihlen, M. & Wickinghoff, C., 2003, Controlling von Logistikprozessen: Analyse und Bewertung logistischer Kosten und Leistungen. Delfmann, W. & Reihlen, M. (eds.). Stuttgart: Schäffer-Poeschel Verlag, p. 17-56 40 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Qualitätsentwicklung im Netzwerk am Beispiel des Verbundprojekts Quality Audit
2017, Handbuch Qualität in Studium und Lehre. Berlin: DUZ Verlags- und Medienhaus, p. 43-66 24 p. (Handbuch Qualität in Studium und Lehre; vol. 61).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Quality management in a top tier accounting firm: Towards a socio-cognitive model
Seckler, C. & Reihlen, M., 2013, In: Academy of Management Proceedings. 2013, 1, 1 p., 11722.Research output: Journal contributions › Journal articles › Research › peer-review
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Quantitative Planung: Modellbildung
Reihlen, M. & Reinhardt, I., 2005, In: Das Wirtschaftsstudium. 34, Studienblatt Januar, 3 p.Research output: Journal contributions › Journal articles › Research
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Realist Inquiry
Reihlen, M., Habersang, S. & Nikolova, N., 23.07.2022, Handbook of Philosophy of Management. Neesham, C., Reihlen, M. & Schöneborn, D. (eds.). Schweiz: Springer International Publishing AG, Vol. 9. p. 1-23 23 p. (Handbooks in Philosophy Series; vol. 9).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Recht, Innovation und Entrepreneurship
Frese, M., Merkt, H., Hoffmann, W., Reihlen, M. & Brei, C., 2022, Rechtsgespräche: Recht im Kontext von Innovation | Entrepreneurship Nachhaltigkeit | Kultur | Europa. Terhechte, J. (ed.). Baden-Baden: Nomos Verlagsgesellschaft mbH & Co. KG, p. 17-38 22 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
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Reconceptualizing Plural Sourcing
Krzeminska, A., Hoetker, G. & Mellewigt, T., 12.2013, In: Strategic Management Journal. 34, 13, p. 1614-1627 14 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Resonating self-tracking practices? Empirical insights into theoretical reflections on a 'sociology of resonance'
Kappler, K. E., Krzeminska, A. & Noji, E., 24.09.2018, Metric Culture: Ontologies of Self-Tracking Practices. Ajana, B. (ed.). Emerald Publishing Limited, p. 77-95 19 p.Research output: Contributions to collected editions/works › Chapter › peer-review
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Riding the Roller-Coaster: A Pivot Process During Covid-19
Scheve, C., Gegenhuber, T. K. & Reihlen, M., 01.08.2022, In: Academy of Management Proceedings. 2022, 1, 1 p., 17286.Research output: Journal contributions › Conference abstract in journal › Research
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Strategic Venturing as Legitimacy Creation: The Case of Sustainability
Reihlen, M., Schlapfner, J-F., Seeger, M. & Trittin-Ulbrich, H., 01.03.2022, In: Journal of Management Studies. 59, 2, p. 417-459 43 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Strategien entwickeln
Reihlen, M., 05.2013, Die ZEIT erklärt die Wissenschaft: was man wirklich wissen muss: Betriebswirtschaft. Heuser, U. J. & Spoun, S. (eds.). 1 ed. Hamburg: Murmann Verlag GmbH, Vol. 2. p. 11-17 6 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer
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Strategischer Wandel im Internationalisierungsprozess am Beispiel der Deutschen Treuhandgesellschaft: Vom Korrespondentennetzwerk zur 'Global Advisory Firm'
Kewitz, T. & Reihlen, M., 2006, Internationalisierung professioneller Dienstleistungsunternehmen. Reihlen, M. & Rohde, A. (eds.). 1. ed. Köln: Kölner Wissenschaftsverlag, p. 185-224 39 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
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Strategisches Logistikmanagement
Reihlen, M. & Delfmann, W., 2008, Handbuch Logistik. Arnold, D., Isermann, H., Kuhn, A., Tempelmeier, H. & Furmans, K. (eds.). 3. ed. Heidelberg: Springer, p. 891-897 7 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Education