To Bid or Not To Bid? Investigating Retail-Brand Keyword Performance in Sponsored Search Advertising

Blask, T.-B., Funk, B. & Schulte, R., 2012, E-Business and Telecommunications: International Joint Conference, ICETE 2011 Seville, Spain, July 18-21, 2011 Revised Selected Papers. Obaidat, M. S., Sevillano, J. L. & Filipe, J. (eds.). Springer Verlag, Vol. 314. p. 129-140 12 p. (Communications in Computer and Information Science; vol. 314).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review

Literary Trails: A Chance for Heritage or just the Disneyfication of Cityscapes ?

Saretzki, A., 02.2013, Tourism, Roads and Cultural Itineraries: Meaning, Memory and Development. Bourdeau, L., Marcotte, P. & Saidi, M. H. (eds.). Presses de l'Université Laval, Vol. 2. p. 276-286 11 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research

Learning and Re-learning from net- based cooperative learning discourses

Pfister, H.-R., Müller, W. & Holmer, T., 2004, ED-MEDIA 2004 - World Conference on Educational Multimedia, Hypermedia & Telecommunications. Cantoni, L. & McLoughlin, C. (eds.). Waynesville: Association for the Advancement of Computing in Education, p. 2720-2724 5 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Using learning protocols for knowledge acquisition and problem solving with individual and group incentives

Oehl, M. & Pfister, H.-R., 2005, Proceedings of the ED-MEDIA 2005: World Conference on Educational Multimedia, Hypermedia & Telecommunications. Kommers, P. & Richards, G. (eds.). Association for the Advancement of Computing in Education, Vol. 3. p. 2098-2109 12 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Process Analysis of Grounding Activities in Net-Based Cooperative Learning

Oehl, M. & Pfister, H.-R., 2006, Proceedings of the E-Learn 2006: Abstracts. Reeves, T. C. & Yamashita, S. F. (eds.). Honolulu: Association for the Advancement of Computing in Education, p. 2258-2263 6 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Das Streben nach Bankenunabhängigkeit als Motivation im Markt für Mittelstandsanleihen.

Degenhart, H. & Nehring, I., 12.11.2012, Jahrbuch Finanzplatz Hamburg 2012/2013. Hamburg: Finanzplatz Hamburg , p. 22-23 2 p.

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer