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Journal of Consumer Marketing, ‎0736-3761

Journal

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  1. Published

    Achieving consumer trust on Twitter via CSR communication

    Kollat, J. & Farache, F., 2017, In: Journal of Consumer Marketing. 34, 6, p. 505-514 10 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  2. Published

    Buying organic: Decision-making heuristics and empirical evidence from Germany

    Moser, A. K., 2016, In: Journal of Consumer Marketing. 33, 7, p. 552-561 10 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  3. Differentiating customer engaging behavior by targeted benefits: an empirical study

    Braun, C., Batt, V., Bruhn, M. & Hadwich, K., 2016, In: Journal of Consumer Marketing. 33, 7, p. 528-538 11 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  4. Individual Life Events and Blood Giving

    Soliman, M. & Boenigk, S., 18.10.2019, In: Journal of Consumer Marketing. 36, 7, p. 926-938 13 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  5. Published

    Thinking Green, Buying Green? Drivers of Pro-Environmental Purchasing Behavior

    Moser, A. K., 11.05.2015, In: Journal of Consumer Marketing. 32, 3, p. 167-175 9 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

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Publications

  1. Leadership Asset Approach
  2. Imagining is Not Observing
  3. Lernkarten Bibelkunde
  4. Der Sound der Macht
  5. Comparison of different methods for the measurement of ammonia volatilization after urea application in Henan Province, China
  6. Quo vadis, Computer ?
  7. Consolidation period in new ventures
  8. Is Export Diversification good for Productivity? First Evidence for Manufacturing Enterprises in Germany
  9. To Own or to Use
  10. Captopril and its dimer captopril disulfide
  11. Measurement approaches for inigrated reporting adoption and quality
  12. Developing sustainable business experimentation capability – A case study
  13. Totgesagte leben länger
  14. Hypomiltin, a novel azaphilone from Hypoxylon hypomiltum, and chemotypes in Hypoxylon sect. Hypoxylon as inferred from analytical HPLC profiling
  15. Introduction
  16. Integrating sustainable transport measures into the clean development mechanism
  17. Reconceptualizing Plural Sourcing
  18. Projektorientiertes Lernen in einem anwendungsbezogenen Studienprojekt
  19. Environmental Accounting and Reporting
  20. Network measures of mixing
  21. Emotional Human-Machine Interaction: Cues from Facial Expressions
  22. On anisotropic tensile mechanical behavior of Al-Cu-Li AA2198 alloy under different ageing conditions
  23. Fast Supercapacitor Charging for Electromagnetic Converter Systems by Self Powered Boost Circuit
  24. Edge devices for internet of medical things
  25. Walter Benjamin zur Einführung
  26. Characteristics of adaptive teacher behavior in mathematical modelling
  27. Examining long-term impacts of a training programme to improve quality of IEP goals
  28. Multiscale performance of landscape metrics as indicators of species richness of plants, insects and vertebrates
  29. Ull Hohn
  30. What Will This Century Be Known As?: Deleuze and Resistance for Theory
  31. Determinants of pollution
  32. Robust measurement of (heavy-tailed) risks