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Journal of Consumer Marketing, ‎0736-3761

Journal

Publications (5)

Individual Life Events and Blood Giving

Research output: Journal contributions › Journal articles › Research › peer-review

Achieving consumer trust on Twitter via CSR communication

Research output: Journal contributions › Journal articles › Research › peer-review

Buying organic: Decision-making heuristics and empirical evidence from Germany

Research output: Journal contributions › Journal articles › Research › peer-review

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Researchers

  1. Marlene Röllig

Projects

  1. Post-Media Lab

Publications

  1. Uncovering Divergence