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Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison
Bögel, P. M. (presenter), Cotton-Chan, V. Y. K. (Coauthor), Ulsamer, L. (Coauthor) & Bekmeier-Feuerhahn, S. (Coauthor)
21.09.2017 → 23.09.2017
Activity: Talk or presentation › Conference Presentations › Research
Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison
Bögel, P. M. (presenter) & Bekmeier-Feuerhahn, S. (Coauthor)
21.09.2017 → 23.09.2017
Activity: Talk or presentation › Presentations (poster etc.) › Research
Cultural Consumption of Pop Music: Fans Pleasure in Text or Context?
Nuccio, M. (Speaker)
07.09.2011 → 10.09.2011
Activity: Talk or presentation › Conference Presentations › Research
Cultural Brands in Digital Transformation: Developing Multimedia Brand Communication Offers as a Dynamic Capability
Holst, C. (Speaker)
25.07.2019
Activity: Talk or presentation › Conference Presentations › Research
»Cultural Aspects of National Socialism«. Reconsidering an unfinished project of the International Institute of Social Research
Betzler, L. (Speaker)
06.10.2023
Activity: Talk or presentation › Conference Presentations › Research
»Cultural Aspects of National Socialism«. Reconsidering an unfinished project of the International Institute of Social Research
Betzler, L. (Speaker)
21.06.2024
Activity: Talk or presentation › Conference Presentations › Research
Cultura21 Forum 2011
Kagan, S. (Organiser)
23.09.2011 → 25.09.2011
Activity: Participating in or organising an academic or articstic event › External workshops, courses, seminars › Research
Cultura21 (External organisation)
Kagan, S. (Coordinator)
01.03.2007 → …
Activity: Membership › Learned societies and special interest organisations › Transfer
Cultura21 (External organisation)
Kagan, S. (Coordinator)
18.12.2010 → 03.2016
Activity: Membership › Learned societies and special interest organisations › Transfer
Cultivating Commons versus Consuming Spaces: The Spatial Economy of Artists’ Quarters
Kirchberg, V. (Speaker)
16.08.2012
Activity: Talk or presentation › Guest lectures › Research

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International Week: Fall International Talks - IULM 2011