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  1. Annual Conference of the European Marketing Academy - EMAC 2017

    Elena Niehuis (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Stephan Wallaschkowski (Coauthor)

    23.05.2017 → 26.05.2017

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  2. A Process Perspective on Organizational Failure: A Qualitative Meta-analysis

    Christoph Seckler (presenter)

    08.2016

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  3. "Commited by Tradition. Value Orientations as Influencing Factors in Sustainable Clothing Consumption"

    Elena Niehuis (Speaker), Stephan Wallaschkowski (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

    29.05.2018 → 01.06.2018

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  4. Cross-cultural differences in consumers' perception of the credibility of cause-related marketing (CRM) campaigns

    Paula Maria Bögel (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor) & Ella-Sophie Hannemann (Coauthor)

    17.09.2015 → 19.09.2015

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  5. CSR reporting as a communication signal contributing to the corporate reputation

    Katharina Hetze (Speaker)

    18.09.2013 → 20.09.2013

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  6. Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison

    Paula Maria Bögel (presenter) & Sigrid Bekmeier-Feuerhahn (Coauthor)

    21.09.2017 → 23.09.2017

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  7. Demystifying diversity management: a postcolonial approach

    Augustin Süßmair (presenter)

    11.07.2011 → 13.07.2011

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  8. Determinants of entrepreneurial intent: A meta-analystic test and integration of competing models

    Michael König (presenter)

    08.2012

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  9. Entrepreneurial traits and strategy in the performance of owner-manager led firms: A meta-analysis

    Michael König (presenter)

    09.08.2013 → 13.08.2013

    Activity: Talk or presentation › Presentations (poster etc.) › Research

  10. "Exploring Gender Stereotypes in Clothing Consumption from a Sustainability Marketing Persepective"

    Stephan Wallaschkowski (Speaker), Elena Niehuis (Coauthor), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

    29.05.2018 → 01.06.2018

    Activity: Talk or presentation › Presentations (poster etc.) › Research

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