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Bottom of the pyramid concept: Taking stock

Publikation: Beiträge in Sammelwerken › Kapitel › begutachtet

Standard

Bottom of the pyramid concept: Taking stock. / Ramdorai, Aditi; Herstatt, Cornelius.
Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. 2015. S. 7--25.

Publikation: Beiträge in Sammelwerken › Kapitel › begutachtet

Harvard

Ramdorai, A & Herstatt, C 2015, Bottom of the pyramid concept: Taking stock. in Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. S. 7--25.

APA

Ramdorai, A., & Herstatt, C. (2015). Bottom of the pyramid concept: Taking stock. In Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation (S. 7--25)

Vancouver

Ramdorai A, Herstatt C. Bottom of the pyramid concept: Taking stock. in Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. 2015. S. 7--25

Bibtex

@inbook{9f9048f7ad954721af8c7d024d448601,
title = "Bottom of the pyramid concept: Taking stock",
author = "Aditi Ramdorai and Cornelius Herstatt",
year = "2015",
language = "English",
pages = "7----25",
booktitle = "Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation",

}

RIS

TY - CHAP

T1 - Bottom of the pyramid concept: Taking stock

AU - Ramdorai, Aditi

AU - Herstatt, Cornelius

PY - 2015

Y1 - 2015

M3 - Chapter

SP - 7

EP - 25

BT - Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation

ER -