An exploratory study of the role of HRM and the transfer of German MNC sustainability values to Brazil
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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An exploratory study of the role of HRM and the transfer of German MNC sustainability values to Brazil. / Wehling, Claudia; Hernandez, Andrea Guanipa; Osland, Joyce et al.
in: European Journal of International Management, Jahrgang 3, Nr. 2, 01.01.2009, S. 176-198.Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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TY - JOUR
T1 - An exploratory study of the role of HRM and the transfer of German MNC sustainability values to Brazil
AU - Wehling, Claudia
AU - Hernandez, Andrea Guanipa
AU - Osland, Joyce
AU - Osland, Asbjorn
AU - Deller, Juergen
AU - Tanure, Betania
AU - Neto, Antonio Carvalho
AU - Sairaj, Anu
PY - 2009/1/1
Y1 - 2009/1/1
N2 - Sustainability, defined here as the triple bottom line, is rapidly gaining importance as a societal and strategic business concern. Research on sustainability linked with Human Resource Management (HRM) is very limited. Although HR is often tasked with training and transferring values related to corporate strategy, an investigation of 10 German multinationals and their Brazilian subsidiaries found varying levels of HR involvement in the organisation of sustainability programmes or the transfer of German sustainability values to Brazilian subsidiaries. Content analysis of company reports resulted in an original model that includes five core components that characterise sustainability management in this sample: rationale, conceptual framework, direction, transfer and evaluation. Follow-up interviews with German and Brazilian executives specified the role of HRM in sustainability and the German-Brazilian transfer process. We conclude with suggestions for future research directions and a discussion of the model's practical HR implications for implementing sustainability initiatives.
AB - Sustainability, defined here as the triple bottom line, is rapidly gaining importance as a societal and strategic business concern. Research on sustainability linked with Human Resource Management (HRM) is very limited. Although HR is often tasked with training and transferring values related to corporate strategy, an investigation of 10 German multinationals and their Brazilian subsidiaries found varying levels of HR involvement in the organisation of sustainability programmes or the transfer of German sustainability values to Brazilian subsidiaries. Content analysis of company reports resulted in an original model that includes five core components that characterise sustainability management in this sample: rationale, conceptual framework, direction, transfer and evaluation. Follow-up interviews with German and Brazilian executives specified the role of HRM in sustainability and the German-Brazilian transfer process. We conclude with suggestions for future research directions and a discussion of the model's practical HR implications for implementing sustainability initiatives.
KW - Business psychology
KW - Personalmanagement
KW - Demografischer Wandel
KW - Human Capital Management
KW - HRM
KW - Management studies
KW - Human Resources
KW - German multinationals
KW - Sustainability Science
KW - Human Resources
KW - Brazilian subsidiaries
KW - Corporate social responsibility
KW - Corporate sustainability
KW - Sustainability
UR - http://www.scopus.com/inward/record.url?scp=64149098789&partnerID=8YFLogxK
UR - https://www.mendeley.com/catalogue/ea133b12-bc33-330f-b9c8-b4d7af8ea8d7/
U2 - 10.1504/ejim.2009.024321
DO - 10.1504/ejim.2009.024321
M3 - Journal articles
VL - 3
SP - 176
EP - 198
JO - European Journal of International Management
JF - European Journal of International Management
SN - 1751-6757
IS - 2
ER -