Utilities’ Business Models for Renewable Energy: Evidence from Germany
Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
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Conference Proceedings of the World Renewable Energy Congress 2011: Policy Issues. ed. / Bahram Moshfegh. Vol. 10 Linköping: Linköping University Electronic Press, 2011. p. 2385-2392 (Linköping Electronic Conference Proceedings).
Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
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RIS
TY - CHAP
T1 - Utilities’ Business Models for Renewable Energy
T2 - World Renewable Energy Congress - WREC 2011
AU - Richter, Mario
PY - 2011/11/3
Y1 - 2011/11/3
N2 - This study on German utilities' business models for renewable energies provides new insights into the thinking of Germany's leading utilities about future business models. Two generic business models are derived from the literature and are subsequently analyzed based on a series of in-depth interviews. A core result is that utilities clearly favor large scale projects over small scale projects on the customer-side. This result can be explained with the return potential and renewable energy portfolio standards. Contradictory to the existing literature, German utilities do not see electricity generation on the customer-side as threat to their business model. Instead, they develop very different approaches for large scale projects. It can be concluded that utility engagement in customer-side business models will remain limited in Germany, whereas large scale projects are seen as a promising future business model. The analysis from a business model perspective also shows that both business models, for small scale as well as for large scale projects, still offer room for innovation. Hence, business model innovation can help utilities to create and capture more value in the energy transition.
AB - This study on German utilities' business models for renewable energies provides new insights into the thinking of Germany's leading utilities about future business models. Two generic business models are derived from the literature and are subsequently analyzed based on a series of in-depth interviews. A core result is that utilities clearly favor large scale projects over small scale projects on the customer-side. This result can be explained with the return potential and renewable energy portfolio standards. Contradictory to the existing literature, German utilities do not see electricity generation on the customer-side as threat to their business model. Instead, they develop very different approaches for large scale projects. It can be concluded that utility engagement in customer-side business models will remain limited in Germany, whereas large scale projects are seen as a promising future business model. The analysis from a business model perspective also shows that both business models, for small scale as well as for large scale projects, still offer room for innovation. Hence, business model innovation can help utilities to create and capture more value in the energy transition.
KW - Sustainability sciences, Management & Economics
KW - Renewable Energy
KW - Business Model
KW - Utility
KW - Energy Transition
KW - Entrepreneurship
KW - Renewable Energies
KW - Business Model
KW - Ultility
KW - Energy Transition
U2 - 10.3384/ecp110572385
DO - 10.3384/ecp110572385
M3 - Article in conference proceedings
SN - 978-91-7393-070-3
VL - 10
T3 - Linköping Electronic Conference Proceedings
SP - 2385
EP - 2392
BT - Conference Proceedings of the World Renewable Energy Congress 2011
A2 - Moshfegh, Bahram
PB - Linköping University Electronic Press
CY - Linköping
Y2 - 8 May 2011 through 13 May 2011
ER -