Tourist Trend Research by Trend Screening: Innovation Trends
Research output: Journal contributions › Journal articles › Research › peer-review
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In: Zeitschrift für Tourismuswissenschaft, Vol. 7, No. 2, 01.11.2015, p. 147-168.
Research output: Journal contributions › Journal articles › Research › peer-review
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RIS
TY - JOUR
T1 - Tourist Trend Research by Trend Screening
T2 - Innovation Trends
AU - Alms, Natalia
AU - Gross, Sven
AU - Dreyer, Axel
PY - 2015/11/1
Y1 - 2015/11/1
N2 - The present study focuses on the importance of innovation in the development of fads and trends. The developed trend screening tool takes into consideration the role of the media, which influences the process of dissemination of innovation significantly. It examined 27 German-language tourism-related professional or association magazines between July 2012 and June 2013. The analysis of 428 articles provides information regarding which innovations were published in the selected journals and whether their evaluation can provide early signs regarding tourism trends. The results demonstrate applicability of the tool within the tourism industry.
AB - The present study focuses on the importance of innovation in the development of fads and trends. The developed trend screening tool takes into consideration the role of the media, which influences the process of dissemination of innovation significantly. It examined 27 German-language tourism-related professional or association magazines between July 2012 and June 2013. The analysis of 428 articles provides information regarding which innovations were published in the selected journals and whether their evaluation can provide early signs regarding tourism trends. The results demonstrate applicability of the tool within the tourism industry.
KW - Innovations
KW - trend screening
KW - trends
KW - trend research
KW - futurology
KW - Tourism studies
UR - https://www.mendeley.com/catalogue/f39c4799-107e-3dfa-bb95-4103720ba848/
U2 - 10.1515/tw-2015-0204
DO - 10.1515/tw-2015-0204
M3 - Journal articles
VL - 7
SP - 147
EP - 168
JO - Zeitschrift für Tourismuswissenschaft
JF - Zeitschrift für Tourismuswissenschaft
SN - 1867-9501
IS - 2
ER -