Setting the Scene
Research output: Contributions to collected editions/works › Chapter › peer-review
Standard
Setting the Scene. / Tiwari, Rajnish; Herstatt, Cornelius.
Aiming Big with Small Cars: Emergence of a Lead Market in India. 2013. p. 1--18.
Aiming Big with Small Cars: Emergence of a Lead Market in India. 2013. p. 1--18.
Research output: Contributions to collected editions/works › Chapter › peer-review
Harvard
Tiwari, R & Herstatt, C 2013, Setting the Scene. in Aiming Big with Small Cars: Emergence of a Lead Market in India. pp. 1--18.
APA
Tiwari, R., & Herstatt, C. (2013). Setting the Scene. In Aiming Big with Small Cars: Emergence of a Lead Market in India (pp. 1--18)
Vancouver
Tiwari R, Herstatt C. Setting the Scene. In Aiming Big with Small Cars: Emergence of a Lead Market in India. 2013. p. 1--18
Bibtex
@inbook{45b2a8bbcbb24cbe9b8a774a3907d6ea,
title = "Setting the Scene",
author = "Rajnish Tiwari and Cornelius Herstatt",
year = "2013",
language = "English",
pages = "1----18",
booktitle = "Aiming Big with Small Cars: Emergence of a Lead Market in India",
}
RIS
TY - CHAP
T1 - Setting the Scene
AU - Tiwari, Rajnish
AU - Herstatt, Cornelius
PY - 2013
Y1 - 2013
M3 - Chapter
SP - 1
EP - 18
BT - Aiming Big with Small Cars: Emergence of a Lead Market in India
ER -