Less Populist in Power Online Communication of Populist Parties in Coalition Governments

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Less Populist in Power Online Communication of Populist Parties in Coalition Governments. / Schwörer, Jakob.

In: Government and Opposition, Vol. 57, No. 3, 10.07.2022, p. 467-489.

Research output: Journal contributionsJournal articlesResearchpeer-review

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@article{17615de994fb4a04aa85eb0445213b5a,
title = "Less Populist in Power Online Communication of Populist Parties in Coalition Governments",
abstract = "Recently several populist parties have become part of coalition governments in multiparty democracies, specifically in Western Europe. Based on the inclusion-moderation thesis, academics assume that incumbent populist parties tone down their populist rhetoric as a result of the daily businesses of deliberation and compromises in coalitions. However, while the assumption of tamed populists in power is widespread, there is little empirical work dealing with the topic. Using a classical quantitative content analysis of 1,210 Facebook posts published by populist parties in Italy, Spain, Austria and New Zealand, this article examines whether opposition parties are more populist and nativist than those in coalition governments. The findings indicate that populists do not decrease the degree of anti-elite and people-centred messages when they are in power but rather change the type of elites they attack and the antagonist groups they juxtapose. We should therefore rethink the validity of the inclusion-moderation thesis for populist parties in coalition governments. ",
keywords = "government, inclusion-moderation, nativism, populism, social media, Politics",
author = "Jakob Schw{\"o}rer",
note = "Publisher Copyright: {\textcopyright} The Author, 2021. Published by Cambridge University Press on behalf of Government and Opposition Limited.",
year = "2022",
month = jul,
day = "10",
doi = "10.1017/gov.2021.2",
language = "English",
volume = "57",
pages = "467--489",
journal = "Government and Opposition",
issn = "0017-257X",
publisher = "Cambridge University Press",
number = "3",

}

RIS

TY - JOUR

T1 - Less Populist in Power Online Communication of Populist Parties in Coalition Governments

AU - Schwörer, Jakob

N1 - Publisher Copyright: © The Author, 2021. Published by Cambridge University Press on behalf of Government and Opposition Limited.

PY - 2022/7/10

Y1 - 2022/7/10

N2 - Recently several populist parties have become part of coalition governments in multiparty democracies, specifically in Western Europe. Based on the inclusion-moderation thesis, academics assume that incumbent populist parties tone down their populist rhetoric as a result of the daily businesses of deliberation and compromises in coalitions. However, while the assumption of tamed populists in power is widespread, there is little empirical work dealing with the topic. Using a classical quantitative content analysis of 1,210 Facebook posts published by populist parties in Italy, Spain, Austria and New Zealand, this article examines whether opposition parties are more populist and nativist than those in coalition governments. The findings indicate that populists do not decrease the degree of anti-elite and people-centred messages when they are in power but rather change the type of elites they attack and the antagonist groups they juxtapose. We should therefore rethink the validity of the inclusion-moderation thesis for populist parties in coalition governments.

AB - Recently several populist parties have become part of coalition governments in multiparty democracies, specifically in Western Europe. Based on the inclusion-moderation thesis, academics assume that incumbent populist parties tone down their populist rhetoric as a result of the daily businesses of deliberation and compromises in coalitions. However, while the assumption of tamed populists in power is widespread, there is little empirical work dealing with the topic. Using a classical quantitative content analysis of 1,210 Facebook posts published by populist parties in Italy, Spain, Austria and New Zealand, this article examines whether opposition parties are more populist and nativist than those in coalition governments. The findings indicate that populists do not decrease the degree of anti-elite and people-centred messages when they are in power but rather change the type of elites they attack and the antagonist groups they juxtapose. We should therefore rethink the validity of the inclusion-moderation thesis for populist parties in coalition governments.

KW - government

KW - inclusion-moderation

KW - nativism

KW - populism

KW - social media

KW - Politics

UR - http://www.scopus.com/inward/record.url?scp=85102300678&partnerID=8YFLogxK

UR - https://www.mendeley.com/catalogue/498d2632-4bf1-31f0-8fa7-36ccec2c2e16/

U2 - 10.1017/gov.2021.2

DO - 10.1017/gov.2021.2

M3 - Journal articles

AN - SCOPUS:85102300678

VL - 57

SP - 467

EP - 489

JO - Government and Opposition

JF - Government and Opposition

SN - 0017-257X

IS - 3

ER -

DOI