Gamification as twenty-first-century ideology

Research output: Journal contributionsJournal articlesResearchpeer-review

Authors

Gamification as the process of turning extra-ludic activities into play can be seen in two different ways: following Bataille, we would hope that play could be a flight line from the servitude of the capital-labour relationship. Following Adorno and Benjamin, however, we might discover that the escape from the drudgery of the worker leads to an equally alienating drudgery of the player. I argue that gamification might be seen as a form of ideology and therefore a mechanism of the dominant class to set agenda and to legitimize actions taken by this very class or group. Ever since the notion of gamification was introduced widely, scholars have suggested that work might be seen as a sort of leisure activity. This article analyses the controversial dialectics of play and labour and the ubiquitous notion of gamification as ideology.
Original languageEnglish
JournalJournal of Gaming and Virtual Worlds
Volume6
Issue number2
Pages (from-to)143-157
Number of pages15
ISSN1757-191X
DOIs
Publication statusPublished - 01.06.2014

    Research areas

  • Cultural studies - gamification,false consciousness,labour,ethics,counter-gamification, ideology, false consciousness, counter-gamification, labour

DOI

Recently viewed

Publications

  1. Global trait–environment relationships of plant communities
  2. Donor Upgrading Strategies
  3. Designing an AI Governance Framework
  4. Wissenschaftskommunikation wissenschaftlich arbeitender Psycholog_innen im deutschsprachigen Raum
  5. Towards measuring user engagement in internet interventions for common mental disorders
  6. Copyright reform and business model innovation
  7. Porträt ohne Modell
  8. Velocity planning to optimize traction losses in a City-Bus Equipped with Permanent Magnet Three-Phase Synchronous Motors
  9. Destinationaler Wandel
  10. The impact of growth markets in the downstream sector - the parameters for connectivity and services: Beyond outer space law
  11. Networked Disruption
  12. Wirtschaften in Netzen
  13. Meta-custom and the court
  14. BAuA-Arbeitszeitbefragung: Vergleich 2015 – 2017 – 2019
  15. Responsible Artificial Intelligence Systems
  16. Reframing the Food–Biodiversity Challenge
  17. An Internet-Based Guided Self-Help Intervention for Panic Symptoms
  18. Public understanding of climate change terminology in Germany
  19. Valuing electronic devices? User narratives and their role for durability
  20. The Optimal Choice of a Forwarding Agency
  21. National Parks, buffer zones and surrounding lands
  22. Jane Addams’ and Mary Parker Follett’s Applied Pragmatism
  23. No time for smokescreen skepticism
  24. The Whiteness of Wealth Management
  25. Umwelt-Governance und Partizipation
  26. Microstructural investigations of the Mg-Sn and Mg-Sn-Al alloy systems
  27. Investigating the situational impact of academic language demands on university students’ boredom with an instructional video
  28. Two-pass friction stir welding of cladded API X65
  29. From DIY avantgardism to icons of German New Wave:

Press / Media

  1. Wohin mit der Linken?