Gaining Regional Competitiveness by Increasing Employer Attractiveness in Small and Medium-Sized Enterprises: New Approach for Knowledge Transfer Between Academia and Business
Research output: Contributions to collected editions/works › Chapter › peer-review
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University Evolution, Entrepreneurial Activity and Regional Competitiveness. ed. / David Audretsch; Erik Lehmann; Michele Meoli; Silvio Vismara. Cham: Springer International Publishing AG, 2016. p. 175-191 (International Studies in Entrepreneurship; Vol. 32).
Research output: Contributions to collected editions/works › Chapter › peer-review
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RIS
TY - CHAP
T1 - Gaining Regional Competitiveness by Increasing Employer Attractiveness in Small and Medium-Sized Enterprises
T2 - New Approach for Knowledge Transfer Between Academia and Business
AU - Remdisch, Sabine
AU - Otto, Christian
AU - Just, Sarah
AU - Pötschke, Ivonne
AU - Klöppner, Matthias
PY - 2016
Y1 - 2016
N2 - Knowledge and innovation are the key factors for sustainable business development. Therefore, new models of cooperation have to be launched that intensify the knowledge flow between business and academia. The Innovation Incubator at Leuphana University of Lüneburg in Germany is an excellent example for such a strategic partnership between university and regional economy. This approach of knowledge transfer is funded by the European Regional Development Fund (ERDF) and focusses on strengthening the competitiveness of regional SMEs. As part of the Innovation Incubator the network for innovation and transfer “Performance Management in Medium-Sized Businesses” represents a concrete example of effective long-term cooperation between academia and business. This alliance aims at the constructive exchange of experience and knowledge between regional SMEs and academic experts in human resources and business development. One of the central questions for regional SMEs within this network is how to attract and recruit highly qualified employees. Within research-based working groups academic experts closely cooperate with business representatives in order to increase the employer attractiveness of SMEs.
AB - Knowledge and innovation are the key factors for sustainable business development. Therefore, new models of cooperation have to be launched that intensify the knowledge flow between business and academia. The Innovation Incubator at Leuphana University of Lüneburg in Germany is an excellent example for such a strategic partnership between university and regional economy. This approach of knowledge transfer is funded by the European Regional Development Fund (ERDF) and focusses on strengthening the competitiveness of regional SMEs. As part of the Innovation Incubator the network for innovation and transfer “Performance Management in Medium-Sized Businesses” represents a concrete example of effective long-term cooperation between academia and business. This alliance aims at the constructive exchange of experience and knowledge between regional SMEs and academic experts in human resources and business development. One of the central questions for regional SMEs within this network is how to attract and recruit highly qualified employees. Within research-based working groups academic experts closely cooperate with business representatives in order to increase the employer attractiveness of SMEs.
KW - Business psychology
KW - Regional development
KW - Business-academia cooperation
KW - Knowledge transfer
KW - Employer attractiveness
UR - http://www.scopus.com/inward/record.url?scp=84955358474&partnerID=8YFLogxK
U2 - 10.1007/978-3-319-17713-7_8
DO - 10.1007/978-3-319-17713-7_8
M3 - Chapter
SN - 978-3-319-17712-0
T3 - International Studies in Entrepreneurship
SP - 175
EP - 191
BT - University Evolution, Entrepreneurial Activity and Regional Competitiveness
A2 - Audretsch, David
A2 - Lehmann, Erik
A2 - Meoli, Michele
A2 - Vismara, Silvio
PB - Springer International Publishing AG
CY - Cham
ER -