Does threat of imitation lead to innovation?: The mediating roles of customer and supplier co-creation

Research output: Contributions to collected editions/worksChapterpeer-review

Authors

  • Svenja Damberg
  • Yide Liu
  • Cornelius Herstatt
Original languageEnglish
Title of host publication19th Open and User Innovation Conference, 2022
Publication date2022
Publication statusPublished - 2022