TY - JOUR

T1 - Careless product use in access-based services

T2 - A rebound effect and how to address it

AU - Ackermann, Laura

AU - Tunn, Vivian S.C.

N1 - Publisher Copyright: © 2024 The Authors

PY - 2024/4/1

Y1 - 2024/4/1

N2 - The sharing economy promises to alleviate environmental pressures by optimizing the distribution and use of resources, for example, shifting from ownership to access-based services. Services that grant users access for a long period only improve sustainability if they extend product lifetimes. However, careless use of accessed products reduces product lifetimes. We investigate the problem–solution space of product care in access-based services. A user survey reveals significantly lower product care for accessed than owned washing machines. We then systematically develop solutions to stimulate product care in access-based services, resulting in ten strategies and 23 design solutions. Levers and barriers to promoting product care are uncovered through interviews with access-based service providers; the range of products impacts providers’ ability to implement product-specific care strategies, the service can be designed to deter or attract user groups, and providers’ control over the supply chain determines which product care strategies they can implement.

AB - The sharing economy promises to alleviate environmental pressures by optimizing the distribution and use of resources, for example, shifting from ownership to access-based services. Services that grant users access for a long period only improve sustainability if they extend product lifetimes. However, careless use of accessed products reduces product lifetimes. We investigate the problem–solution space of product care in access-based services. A user survey reveals significantly lower product care for accessed than owned washing machines. We then systematically develop solutions to stimulate product care in access-based services, resulting in ten strategies and 23 design solutions. Levers and barriers to promoting product care are uncovered through interviews with access-based service providers; the range of products impacts providers’ ability to implement product-specific care strategies, the service can be designed to deter or attract user groups, and providers’ control over the supply chain determines which product care strategies they can implement.

KW - Circular economy

KW - Collaborative consumption

KW - Customer misbehavior

KW - Product-service system

KW - Sharing economy

KW - Product lease

KW - Sustainability sciences, Management & Economics

KW - Management studies

UR - http://www.scopus.com/inward/record.url?scp=85189822100&partnerID=8YFLogxK

U2 - 10.1016/j.jbusres.2024.114643

DO - 10.1016/j.jbusres.2024.114643

M3 - Journal articles

VL - 177

JO - Journal of Business Research

JF - Journal of Business Research

SN - 0148-2963

M1 - 114643

ER -