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Leuphana Universität Lüneburg

Organisational unit: Institution

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  1. Published

    Innovieren für preisbewusste Kunden: Analogieeinsatz als Erfolgsfaktor in Schwellenländern

    Tiwari, R. & Herstatt, C., 2013.

    Research output: Working paper › Working papers

  2. Published

    21 Licensing as an Entry Strategy to

    Burr, W., Herstatt, C., Marquardt, G. & Walch, S., 2013, In: Science. p. 358

    Research output: Journal contributions › Journal articles › Research › peer-review

  3. Published

    Lessons from low-cost healthcare innovations for the Base-of the Pyramid markets: How incumbents can systematically create disruptive innovations

    Ramdorai, A. & Herstatt, C., 2013.

    Research output: Working paper › Working papers

  4. Published

    Revolutionizing innovation-Users, communities and open innovation.

    Herstatt, C., Schweisfurth, T. & Raasch, C., 2013, Embedded Lead Users inside the Firm.

    Research output: Contributions to collected editions/works › Chapter › peer-review

  5. Published

    Setting the Scene

    Tiwari, R. & Herstatt, C., 2013, Aiming Big with Small Cars: Emergence of a Lead Market in India. p. 1--18

    Research output: Contributions to collected editions/works › Chapter › peer-review

  6. Published

    Is Japan a Lead Market for Age-Based Innovations?

    Herstatt, C., 2013, DIJ Forum.

    Research output: Contributions to collected editions/works › Chapter › peer-review

  7. Published

    Innovationsmanagement: Strategien und effektive Umsetzung von Innovationsprozessen mit dem Pentathlon-Prinzip

    Goffin, K. & Herstatt, C., 2013

    Research output: other publications › Other › Research

  8. Published

    Innovativer durch interne Fans

    Schweisfurth, T. G., Herstatt, C. & Tschirky, H., 2013, In: Science. 5, p. 12--14

    Research output: Journal contributions › Journal articles › Research › peer-review

  9. Published

    Need for a Rethink

    Tiwari, R. & Herstatt, C., 2013, Aiming Big with Small Cars: Emergence of a Lead Market in India. p. 89--97

    Research output: Contributions to collected editions/works › Chapter › peer-review

  10. Published

    Profile of India’s automobile industry

    Tiwari, R. & Herstatt, C., 2013, Aiming Big with Small Cars: Emergence of a Lead Market in India. p. 105--141

    Research output: Contributions to collected editions/works › Chapter › peer-review

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