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Leuphana Universität Lüneburg

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  1. Published

    Does cognitive distance affect product development for distant target groups? Evidence from the literature using co-citation methodology

    Lew, J. H., Marwede, M. & Herstatt, C., 2015.

    Research output: Working paper › Working papers

  2. Published

    Discussion of Findings and Conclusion

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 141--155

    Research output: Contributions to collected editions/works › Chapter › peer-review

  3. Published

    Frugal innovation in healthcare

    Ramdorai, A. & Herstatt, C., 2015, In: Science. 127

    Research output: Journal contributions › Journal articles › Research › peer-review

  4. Published

    Study 3: Lessons from Tata: How Leadership Can Drive Disruptive Innovations

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 105--130

    Research output: Contributions to collected editions/works › Chapter › peer-review

  5. Published

    Study 2: Lessons from GE Healthcare: How Incumbents Can Systematically Create Disruptive Innovations

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 75--103

    Research output: Contributions to collected editions/works › Chapter › peer-review

  6. Published

    Methodology and research process

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 39--46

    Research output: Contributions to collected editions/works › Chapter › peer-review

  7. Published

    Bottom of the pyramid concept: Taking stock

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 7--25

    Research output: Contributions to collected editions/works › Chapter › peer-review

  8. Published

    Disruptive innovations theory

    Ramdorai, A. & Herstatt, C., 2015, Frugal innovation in healthcare: how targeting low-income markets leads to disruptive innovation. p. 27--38

    Research output: Contributions to collected editions/works › Chapter › peer-review

  9. Published

    Addendum: Linking Paradox Resolution and Disruptive Innovations for the Bottom of the Pyramid markets

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 131--140

    Research output: Contributions to collected editions/works › Chapter › peer-review

  10. Published

    Study 1: the bottom of the pyramid market as a source for disruptive innovations

    Ramdorai, A. & Herstatt, C., 2015, Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation. p. 47--74

    Research output: Contributions to collected editions/works › Chapter › peer-review

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