Browse by research area

  1. The Managerial Relevance of Marketing Research

    Reinartz, W. J. (Speaker), Imschloß, M. (Coauthor) & Wiegand, N. (Coauthor)

    04.06.2018

    Activity: Talk or presentationConference PresentationsResearch

  2. 47th Annual Conference of European Marketing Academy - EMAC 2018

    Batt, V. (Participant) & Bekmeier-Feuerhahn, S. (Participant)

    30.05.201801.06.2018

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  3. "Wirtschaftsethik und Berufsethik aus Sicht der Forschung und Lehre"

    Trittin-Ulbrich, H. (Speaker)

    30.05.2018

    Activity: Talk or presentationtalk or presentation in privat or public eventsTransfer

  4. "Commited by Tradition. Value Orientations as Influencing Factors in Sustainable Clothing Consumption"

    Niehuis, E. (Speaker), Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    29.05.201801.06.2018

    Activity: Talk or presentationPresentations (poster etc.)Research

  5. Deeper Insights into Different Consumer Perceptions of CSR Communication: Germany vs. United States vs. China

    Batt, V. (Speaker) & Bekmeier-Feuerhahn, S. (Speaker)

    29.05.2018

    Activity: Talk or presentationConference PresentationsResearch

  6. "Exploring Gender Stereotypes in Clothing Consumption from a Sustainability Marketing Persepective"

    Wallaschkowski, S. (Speaker), Niehuis, E. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    29.05.201801.06.2018

    Activity: Talk or presentationPresentations (poster etc.)Research

  7. Möglichkeiten der Routinisierung kreativer Prozesse

    Schüßler, E. (Speaker) & Sydow, J. (Speaker)

    28.05.2018

    Activity: Talk or presentationConference PresentationsTransfer

  8. 80. Jahrestagung des Verbandes der Hochschullehrer für Betriebswirtschaft e.V. - VHB 2018

    Velte, P. (Speaker)

    25.05.2018

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  9. 6th Austrian Early Scholars Workshop in Management - 2018

    Auinger, M. (Organiser), Bauer, R. (Organiser), Delmestri, G. (Organiser), Finkbeiner, M. (Organiser) & Schüßler, E. (Organiser)

    24.05.201825.05.2018

    Activity: Participating in or organising an academic or articstic eventConferencesResearch