Online Channel Sales Premia in Times of COVID-19: First Evidence from Germany
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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in: Economies, Jahrgang 11, Nr. 2, 67, 16.02.2023.
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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TY - JOUR
T1 - Online Channel Sales Premia in Times of COVID-19: First Evidence from Germany
AU - Wagner, Joachim
N1 - Publisher Copyright: © 2023 by the author.
PY - 2023/2/16
Y1 - 2023/2/16
N2 - A presence on the web tends to be important for firms. Empirical studies show that firms with a better performance across various dimensions, and firms that are more internationally active, tend to have a website. Furthermore, a website helped firms to survive during the COVID-19 pandemic. An open question that is not discussed in the literature is how the use of online channels for sales is related to various dimensions of firm performance. This study contributes to the literature by using a unique recently released set of firm level data from Germany to investigate for the first time the links between online channels sales and firm characteristics. In a robustness check, the empirical investigation was replicated using strictly comparable firm level data from nine European countries, namely Austria, Belgium, Denmark, Finland, France, Ireland, Luxembourg, the Netherlands, and Sweden.
AB - A presence on the web tends to be important for firms. Empirical studies show that firms with a better performance across various dimensions, and firms that are more internationally active, tend to have a website. Furthermore, a website helped firms to survive during the COVID-19 pandemic. An open question that is not discussed in the literature is how the use of online channels for sales is related to various dimensions of firm performance. This study contributes to the literature by using a unique recently released set of firm level data from Germany to investigate for the first time the links between online channels sales and firm characteristics. In a robustness check, the empirical investigation was replicated using strictly comparable firm level data from nine European countries, namely Austria, Belgium, Denmark, Finland, France, Ireland, Luxembourg, the Netherlands, and Sweden.
KW - Economics
KW - online channels sales
KW - firm performance
KW - COVID-19
KW - Germany 2021 Enterprise Survey Data Se
UR - http://www.scopus.com/inward/record.url?scp=85148736317&partnerID=8YFLogxK
U2 - 10.3390/economies11020067
DO - 10.3390/economies11020067
M3 - Journal articles
VL - 11
JO - Economies
JF - Economies
SN - 2227-7099
IS - 2
M1 - 67
ER -