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Maintaining the Reputation of Reputation: About the Control of Consumer-generated Reviews in Travel and Tourism

Publikation: Beiträge in Sammelwerken › Aufsätze in Konferenzbänden › Forschung › begutachtet

Authors

OriginalspracheEnglisch
TitelTransforming experiences: Tourism marketing from both sides of the counter : Book of extended structured abstracts
HerausgeberSonja Sibila Lebe, Juergen Gnoth, Luisa Andreu, Alan Fyall, Metin Kozak
Anzahl der Seiten3
ErscheinungsortMaribor
VerlagMultidisciplinary Research Institute
Erscheinungsdatum2011
Seiten28-30
ISBN (Print)978-961-93146-0-9
PublikationsstatusErschienen - 2011
Veranstaltung4th Advances in Tourism and Marketing Conference - ATMC 2011: Transforming Experiences: Tourism Marketing from both Sides of the Counter - Maribor, Maribor, Slowenien
Dauer: 05.09.2011 → 08.09.2011
Konferenznummer: 4
http://atmcconferences.com/history.php

Weitere Publikationen dieser Person(en)

Reputation und Reiseentscheidung im Internet: Grundlagen, Messung und Praxis

Horster, E., 2013, Wiesbaden: Gabler Verlag. 287 S. (Entrepreneurial Management und Standortentwicklung)

Publikation: Bücher und Anthologien › Monografien › Forschung › begutachtet

Near Field Communication im Destinationsmanagement

Horster, E., Domsalla, M. & Pesonen, J., 2012, in: Zeitschrift für Tourismuswissenschaft. 4, 1, S. 107-112 6 S.

Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet

"Social Media and Tourism" Internationale Konferenz (21.-22.10.2011, Verona, Italien)

Horster, E. & Bauhuber, F., 2011, in: Zeitschrift für Tourismuswissenschaft. 3, 2, S. 225-226 2 S.

Publikation: Beiträge in Zeitschriften › Andere (Vorworte. Editoral u.ä.) › Transfer

Wandel im Destinationsmarketing: Herausforderungen und Anforderungen bei der Integration einer nachhaltigen Social Media Strategie

Schuler, A. & Horster, E., 2012, Tourismus 2020+ interdisziplinär: Herausforderungen für Wirtschaft, Umwelt und Gesellschaft. Zehrer, A. & Grabmüller, A. (Hrsg.). Berlin: Erich Schmidt Verlag, S. 51-64 14 S. (Schriften zu Tourismus und Freizeit; Band 15).

Publikation: Beiträge in Sammelwerken › Aufsätze in Sammelwerken › Lehre › begutachtet

A New Approach to Online Reputation Management in Tourism

Horster, E. & Gottschalk, C., 2012, PROCEEDINGS OF THE 2011 CONFERENCE ON SOCIAL MEDIA IN HOSPITALITY AND TOURISM. Crotts, J., Magnini, V. & Zehrer, A. (Hrsg.). Pamplin College of Business, S. 74-75 2 S.

Publikation: Beiträge in Sammelwerken › Aufsätze in Konferenzbänden › Transfer

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