»CO2 causes a hole in the atmosphere« Using laypeople’s conceptions as a starting point to communicate climate change

Publikation: Beiträge in SammelwerkenAufsätze in SammelwerkenForschungbegutachtet

Authors

Translating public concern for global warming into effective action requires knowledge about the causes and risks of climate change. The aim of this study is a theory-guided analysis of everyday and scientific conceptions of global warming. These conceptions will be the basis for the design of communicating strategies in a separate study.

Framed by the model of educational reconstruction, scientific concepts of global warming were compared with everyday conceptions that were identified in interviews and a re-analysis of empirical studies. The analysis of conceptions of climate change based on the theory of experientialism (Lakoff and Johnson, Philosophy in the Flesh. The Embodied Mind and Its Challenge To Western Thought, 1999) shows that laypeople and scientists refer to the same schemata: the use of the container-flow schema is omnipresent in conceptions on the global carbon cycle as well as in conceptions of the radiative equilibrium between earth and space. To explain the causes of global warming three principles were found: global warming by (a) an imbalance in the global carbon cycle, (b) man-made carbon dioxide, and (c) natural vs. man-made carbon dioxide. Laypeople explain the processes leading to global warming either through warming by more input or warming by less output.
OriginalspracheEnglisch
TitelThe Economic, Social and Political Elements of Climate Change
HerausgeberWalter Leal Filho
Anzahl der Seiten20
ErscheinungsortBerlin, Heidelberg
VerlagSpringer Verlag
Erscheinungsdatum2011
Seiten603-622
ISBN (Print)978-3-642-14775-3
ISBN (elektronisch)978-3-642-14776-0
DOIs
PublikationsstatusErschienen - 2011

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  2. Deutsche Universitätsstiftung, Tandem Programm (Externe Organisation)
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  4. Conference - The 8th International Federation of Automatic Control Symposium on System Structure and Control (SSSC) , Montreal, Canada
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  6. Lüneburger Orgelsymposium - 2013
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  10. Re-Reading Risse - 2015
  11. International Association for Language Learning Technology Conference 2017
  12. International Environmental Modelling and Software Society Conference “Complexity and Integrated Resources Management” - IEMSS 2004
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  14. Public Lecture Series "Global Politics" 2014
  15. Invited talk at the Lodz University of Technology
  16. Failing Identities, Schools and Migrations - 2018
  17. Marketing of Public and Non-Profit Organisations Understanding Audiences and how to Persuade them in Public and NPO
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