Public Relations Review, 0363-8111
Fachzeitschrift: Zeitschrift
- 2010
- Erschienen
Consumers' Responses to CSR Activities: The Linkage between Increased Awareness and Purchase Intention
Lee, K-H. & Shin, D., 06.2010, in: Public Relations Review. 36, 2, S. 193-195 3 S.Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet