Paula Maria Bögel
Dr.
Contact
Dr. Paula Maria Bögel
- Management studies
- Media and communication studies
Research areas
- Presentations (poster etc.)
Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison
Paula Maria Bögel (presenter) & Sigrid Bekmeier-Feuerhahn (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Presentations (poster etc.) › Research
Online CSR communication in German-speaking countries ('DACH-region')
Katharina Hetze (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor), Yvonne Glock (Coauthor) & Paula Maria Bögel (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Presentations (poster etc.) › Research
Processing of CSR communication: Insights from the ELM
Paula Maria Bögel (presenter)
18.09.2013 → 20.09.2013Activity: Talk or presentation › Presentations (poster etc.) › Research