Wilts, H., Dienel, P. C. & Piesker, A., 2007, Zukunftsfähiges Eventmarketing: Strategien, Instrumente, Beispiele. Lucas, R. & Bloom, C. (eds.). Berlin: Erich Schmidt Verlag, p. 223-23715 p.
Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research