Professorship of Business Management, in Particular Strategic Management
Organisational unit: Section
Organisation profile
The Otto Group Chair of Strategic Management directed by Prof. Dr. Markus Reihlen focusses its research and teaching activities on various areas of management, in particular strategic and international management, entrepreneurship, organization design, and the management of professional service firms. Our research and teaching agenda is best described as interdisciplinary embedded in various local, national, and international networks. We work with a broad range of theoretical frameworks from sociology, economics, and organizational psychology. Our teaching philosophy reflects the interests in situated and collaborative learning. Instead of applying the frontal teaching method, we prefer student-centered teaching that encourages critical reflection and learning by both students and instructors.
The Otto Group Chair contributes to various teaching programs for undergraduate, graduate, and doctorate students at Leuphana University of Lüneburg. Among others, the chair is in charge of the extra-occupational MBA in Strategic Management for future leaders at the Otto Group and is involved in various university-industry-cooperations with companies.
Continuing education products
The international MBA in Strategic Management - a programme for Professionals
Business Development, Corporate Development and Strategy are combined with one another in the MBA Programme in Strategic Management.
The programme will familiarise you with classic theories of business development and strategic management while teaching you how to successfully apply the methods and tools of a manager internationally. Within the context of your own career experience, you will be encouraged to adopt different points of view as you reflect on factors relevant to success in general management and strategic management in particular, together with corporate development. The MBA Programme in Strategic Management takes a targeted approach to developing your personal and substantive skills further, so that you can approach situations not as invariable givens but as opportunities in which to seize the initiative and actively take charge.
English-language instruction in the MBA Programme in Strategic Management was originally developed in co-operation with the Otto Group under academic supervision of Leuphana University and has been accredited by FIBAA as exceeding the relevant quality requirements. From April 2013, the MBA in Strategic Management will also be available for external applicants as well as for employees of other co-operation partners.
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Strategisches Logistikmanagement
Delfmann, W. & Reihlen, M., 2002, Handbuch Logistik. Arnold, D., Isermann, H., Kuhn, A., Furmans, K. & Tempelmeier, H. (eds.). Heidelberg: Springer, p. D1/17-24 8 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Education
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Students’ choice of universities in Germany: Structure, factors and information sources used
Obermeit, K., 12.2012, In: Journal of Marketing for Higher Education. 22, 2, p. 206-230 25 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Sustainable Conference Organizing: Practices and Impact
Schüßler, E., Habersang, S., Gutierrez-Huerter O', G., Bothello, J., Etchanchu, H. & Delmestri, G., 2021, In: ZDfm – Zeitschrift für Diversitätsforschung und -management. 6, 1, p. 64-72 9 p.Research output: Journal contributions › Journal articles › Transfer
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The Breadth of Diversity: European Management Styles
Reihlen, M., 2001, Challenge Europe. Balster, E., Giesen, B. & Siegler, T. (eds.). 4. ed. Köln: Staufenbiel Institut fur Studien- und Berufsplanung GmbH, p. 183-188 6 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
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The Epistemology of Management: An Introduction
Reihlen, M. & Schöneborn, D., 23.07.2022, Handbook of Philosophy of Management. Neesham, C., Reihlen, M. & Schöneborn, D. (eds.). Schweiz: Springer International Publishing AG, Vol. 9. p. 17-37 21 p. (Handbooks inPhilosophy Series).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
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Theoretische Zugänge eines Wachstumszwangs in der Geldwirtschaft
Wenzlaff, F., Kimmich, C. & Richers, O., 01.09.2014, Hamburg: Universität Hamburg, p. 1-58, 58 p. (ZÖSS Discussion papers; no. 45).Research output: Working paper › Working papers
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The technology-mindset interactions: Leading to incremental, radical or revolutionary innovations
Ringberg, T., Reihlen, M. & Rydén, P., 01.05.2019, In: Industrial Marketing Management. 79, p. 102-113 12 p.Research output: Journal contributions › Journal articles › Research › peer-review
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Toward a Framework for University-Based Entrepreneurial Ecosystems and Human Capital Development in Sub-Saharan Africa: The Unisave Entrepreneurship HUB @ Universidade Save, Mozambique
Bronstein, J. & Bissett, S., 01.01.2021, Resilience, Entrepreneurship and ICT: Latest Research from Germany, South Africa, Mozambique and Namibia. Halberstadt, J., Gomez, J. M., Greyling, J., Mufeti, T. K. & Faasch, H. (eds.). Cham: Springer Nature AG, p. 31-56 26 p. (CSR, Sustainability, Ethics and Governance).Research output: Contributions to collected editions/works › Chapter › peer-review
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Towards a Multi-Level Approach to Studying Entrepreneurship in Professional Services
Reihlen, M. & Werr, A., 2012, Handbook of Research on Entrepreneurship in Professional Services. Reihlen, M. & Werr, A. (eds.). 1. ed. Cheltenham, U.K.: Edward Elgar Publishing, p. 3-20 18 p.Research output: Contributions to collected editions/works › Chapter › peer-review
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Towards a Multi-Level Approach to Studying Entrepreneurship in Professional Services
Reihlen, M. & Werr, A., 2012, Lüneburg: Otto Group Lehrstuhl für Strategisches Management an der Leuphana Universität Lüneburg, 27 p. (Arbeitspapier : Discussion paper; no. 4).Research output: Working paper › Working papers